Home / Case Studies / Home Decor NopCommerce Store

/ Case Study · Retail

An Online Furnishing and Home Decor Store on NopCommerce. Brick-and-Mortar, Now Online.

/ The engagement

A NopCommerce Storefront, Wired to the ERP.

A NopCommerce store for a Dallas home decor brand, with high-quality imagery through the selection flow, wishlist and seamless checkout, Stripe payments, ERP integration, and PowerBI reports for end-to-end sales visibility.

NopCommerceStripe PaymentsERP IntegrationPowerBI Reports
Since 1990In business
4Dallas showrooms
100,000Sq ft each
PowerBISales reports

/ About the client

Home Decor NopCommerce Store

Based in Dallas, Texas, the client offers a wide selection of high-quality furniture and home decor at competitive prices. In business since 1990, they own four Dallas showrooms of 100,000 square feet each, spanning mattresses, entertainment centers, outdoor furniture, and dining room sets.

After tremendous success in brick-and-mortar, the client needed an online store that promised an excellent shopping experience. Brainvire's Microsoft consultants chose the latest NopCommerce, with high-quality imagery, a wishlist, seamless checkout, and PowerBI reports.

/ The approach

Design, architecture, and features, shipped as one program.

/01Omnichannel

One touch point

A.NET-based NopCommerce build on the Dependency Injection pattern and a plugin-extendable architecture gives near-endless integration with the client's ERP system.

/02Payments

Cardholder authenticated

A cardholder authentication system integrates the Stripe gateway through the suitable Stripe API, so online payments stay secure against fraud and identity theft.

/03Segmentation

Customers grouped

A predictive model built with scikit-learn groups customers by demographics, purchase history, and browsing behavior into segments with similar characteristics.

/04Catalog

Sorted at scale

Complex logic sorts a large inventory into categories like Living Room, Home Office, and Dining Room, so shoppers navigate a big assortment easily.

/ What stood in the way

Four problems, solved without a maintenance window.

Select a challenge to see how it shaped the build.

/01 Transition to omnichannel
/02 Secure online payment
/03 Customer segmentation
/04 Many product categories

Transition to omnichannel

The client wanted a unified, omnichannel touch point. We built a.NET NopCommerce solution on Dependency Injection with a plugin-extendable architecture for deep ERP integration.

Secure online payment

Online payments risked fraud and identity theft. We built a cardholder authentication system and integrated the Stripe gateway through the suitable Stripe API.

Customer segmentation

Grouping customers by demographics and behavior was hard. We built a predictive model with scikit-learn for classification, clustering, and model selection.

Many product categories

A large inventory had to be organized. We used complex logic to sort products into categories like Living Room, Home Office, and Dining Room.

/ Product screens

The delivered experience.

The interface people actually use.

Home Decor NopCommerce Store delivered interface, screen 1/01Home
Home Decor NopCommerce Store delivered interface, screen 2/02Catalog
Home Decor NopCommerce Store delivered interface, screen 3/03Product
Home Decor NopCommerce Store delivered interface, screen 4/04Wishlist
Home Decor NopCommerce Store delivered interface, screen 5/05Checkout
Home Decor NopCommerce Store delivered interface, screen 6/06Stripe Pay
Home Decor NopCommerce Store delivered interface, screen 7/07Categories

/ The results

What changed, in numbers.

Better Customer experience The web app gives a fluid, consistent experience across every platform the shopper uses, on a well-structured channel.
SSL Protection Stripe encrypts every card number and keeps the decryption information separate, with all transactions safeguarded by SSL.
Data-driven Business decisions The business intelligence system enables enterprise-wide reporting and compares actual performance to projections.
Higher Customer engagement Segmentation identifies target markets, predicts customer lifetime value, and personalizes campaigns, lifting sales and engagement.

/ Next step

Ready for a redesign like this on your platform?

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