A leader in the Wellness Tech Industry Collaborated with Brainvire for Digital Marketing Services to Effectively Reach their Target Audience
Tech Stack
- Amazon Marketplace
- Facebook Ads Manager
- Google Adwords
- Google Analytics
About Client
The client drives their business by proactively addressing lifestyle choices and helping people adopt simple positive habits that can significantly improve their quality of life. With the one-stop shop for wellness knowledge and products, the client has transformed thousands of lives among people who spend their time hunched over screens by increasing their mindfulness of behaviors and habits that affect their posture, breathing, and overall well-being.
About Product
The wellness tech company develops user-friendly products to help them improve posture and breathing and promote overall wellness. The client’s expertly designed wellness products require minimal effort to fit into busy modern lives. Therefore, the client sought effective SEO, Paid marketing, Social Media, and Amazon Marketing efforts to reach the masses. These digital marketing efforts aim to generate awareness and buzz around their new product, eventually increasing sales.
Low Website Visibility:
Low organic search visibility and fluctuating website traffic.
Brainvire’s digital marketing team conducted a comprehensive keyword analysis and optimized on-page elements such as meta titles, descriptions, and headings to give the client’s website more visibility. They also suggested optimizing images and working on Alt text.
Solution
The Challenges
Result
- 12.75% Quarterly Organic Traffic ImprovementComprehensive keyword analysis, optimizing on-page elements like meta content and headings, and image optimization helped the client increase website visibility, improving quarterly organic traffic by 12.75%.
- 4.65% Increase in Conversion RatesIdentifying lacking areas for ad copies with A/B testing, filling gaps by segmenting audiences, and adjusting bidding strategies enabled the conversion rates to soar by 4.65% within a quarter.
- Increase in Social Media EngagementTargeted social media campaigns, developed robust content calendars aligned with the client’s vision and goals, and utilized video content and relevant hashtags to help reach more audiences. Interacting with the audience helped increase social media engagement.
- Sales Improved by 4.5%Optimizing product listings with relevant keywords, running targeted Amazon PPC campaigns, and adjusting pricing strategies improved product visibility on Amazon, resulting in a rise in sales by 4.5% within a month.
Product Screens
Client Testimonials
They help us coordinate the right skill sets, teams, and activities in order to get the job done. They transferred our platform assets, such as our servers, workstations, and databases, into their managed cloud services environment.
Patricia Walters
Founder and CEO - Creative LLCPowered by Clutch
224 Reviews
“They handle all their work with a personal touch, which encourages a continued long-term partnership. Their deliverable are reliable thanks to vigorous QA testing. I would recommend Brainvire to anyone.”
