Tech Stack
- Android
- Azure cloud
- IOS
- Magento 2 Community
About Client
The client is the middle east’s well-known conglomerate group with a significant presence in Africa and India as well. The group holds a retail channel for apparel, footwear, cosmetics & beauty products, baby products, consumer electronics and more. It is doing exceedingly well towards hospitality, healthcare and mall management services as well. Plus, the group itself is an owner of various popular brands and has quite huge dominance in retail. Impressed by Brainvire’s digital transformation services, the client approached Brainvire to maintain and enhance its IT infrastructure.
About Product
Brainvire team performed a detailed analysis of the current infrastructure including all the mobile applications and websites. Having found the bugs and flows for each application, the team fixed the issues using the technologically advanced plugins. Plus, the team customized the website to increase the page load speed and improve the Google search engine visibility. The website was enhanced with eye-catchy themes and contents to increase the customer engagement score.
To leverage a customer satisfaction, the team introduced trending functionalities such as social media, new payment gateways, 3rd party integrations along with the best UX based mobile app themes. Plus, the new business features were incorporated to fulfill new requirements and future scopes
Furthermore, the team migrated the applications to the Azure cloud resulting in more scalability and security. Brainvire’s digital transformation services will be ongoing to meet the growing needs of the organization.
Bugs and faults in current applications
The application wasn’t up to the mark in terms of request response time. The overall performance of the website and mobile wasn’t satisfactory enough. The page abandon ratio was too high and it was impacting the business significantly.
The Brainvire team analyzed mobile apps and website all. Having thoroughly analyzed, the team came up with the bugs and faults which were causing the performance deterioration. The team rectified all the bugs and came up with the permanent solutions to fix all the faults. As a result, the mobile app and website became too smoother and faster in terms of performance.
Solution
The Challenges
Result
- Smoother Management Of 800+ Brand And 100k+ ProductsCloud migration and retail Omnichannel experience supported the client to manage a large business
- 40% Hike In VisitorsSEO friendly website and alluring themes resulted in a huge rise in visitors
- 20% Increase in Mobile OrdersThe user experienced based mobile navigation experienced drove good mobile orders
- 30% Reduction in Azure CostEfficient cloud migration helped in 30% reduction in the cost