Tech Stack
- Google Adwords
- Google Analytics
- Google Search Console
About Client
With a longtime commitment to providing the best selection of rings for various occasions, the client has a wide range of renowned brands, including Triton Rings, Thorsten Rings, and Benchmark Rings, catering to different budgets. They are a one-stop shop whether it’s a wedding ring or an anniversary gift. They also provide an option to add a personalized message or even your fingerprint on the rings, creating a unique and everlasting symbol of love and making the occasion extra special.
About Product
Despite having a vast collection and excellent services, the client struggled to reach the right audience. Their social media presence wasn’t effective and failed to grab attention. Moreover, the client wasn’t sure which social media platforms would work best for them. So, they connected with the Brainvire team to seek their digital marketing services and create an impact on social media as their brand grows.
Platform Selection:
Uncertainty about the best social media platforms to reach their target audience.
The team conducted a thorough analysis of their audiences’ demographics and behavior. The research helped the team conclude and select Facebook and Instagram as the ideal social media platforms.
Solution
The Challenges
Result
- 60% Rise in EngagementThorough audience analysis enabled the client to identify the best social media platforms to reach their target audience, eventually increasing engagement by 60% within three months.
- 15% Increase in Brand VisibilityCreating creative, engaging, and interactive content while adhering to the industry’s regulations helped the client achieve a 15% increase in brand visibility on social media.
- 25% Improvement in KPIsGetting a hand on the detailed monthly reports highlighted key performance metrics and insights. The access to the data-driven insights allowed the client to witness a 25% improvement in key performance metrics.
- Audience Growth to 50%The new growth-focused strategy enabled the client to witness 50% growth in their audience. Moreover, they saw a consistent 20% follower growth rate while the engagement remained steady.