• About
  • UI/UX
  • Key Challenges
  • Our Solutions
  • Our Approach
  • Technology
  • Testimonial
  • Key Results

About Project

Our client has a prominent presence in the Jewelry industry with its stunning collection of rings suited for various occasions, including weddings, anniversaries, gifting purposes, and many more. The client enjoys a strong market presence and a loyal customer base due to its unique and diversified offerings of bands. For further business growth, the client was keen to increase its social media presence.

  • Jewelry Business

    Business
  • North America

    Location

Business Goal 

Brainvire enhanced the performance of the client’s website and its page-load speed. We increased their website’s efficiency by tapping into our migration service’s potential. The client witnessed higher customer retention and lower bounce rates. By integrating an Adobe-based solution, we increased operational efficiency and improved user satisfaction.

Project Highlights

  • Adobe Cloud
  • Website Performance Enhancement
  • Ring Engraving Customization option
  • User Experience
  • Automation
Portfolio

UI/UX Enhancement

We enhanced the user experience of the client's website by improving its performance and functionalities, automating personalized product recommendations, and offering a ring engraving customization option.
adobe integration for a jewelry brand

Key Challenges

Lack of Scalability

The client’s current system lacked the scalability feature to enable them to manage global data sets.

Inefficient Content Management System

Magento’s open-source solution seriously hindered scheduling and managing content.

Performance and Speed Inefficiencies

The lack of single-source navigation capabilities for managing different websites impeded the the website’s performance and speed.

Lack of Product Personalization

The limitations of the client’s current system led to inadequate personalized product recommendations. Sending automated suggestions to customers was impossible.

Our Solution

adobe integration for a jewelry brand

Strategic Integration for Website Performance

By integrating Adobe Commerce Cloud’s RMA,  Reward Points, and B2B solution with the client’s system, we enhanced the website performance, page load speed, code quality, larger data-set management, and overall efficiency.

adobe integration for a jewelry brand

Seamless Content Management for Organization and Updation

By migrating from Magento to the Adobe platform, we enabled the client to manage various content outlets seamlessly from a single source. Everything, from scheduling to content staging and planning, could be done using the Adobe platform without hassle.

adobe integration for a jewelry brand

Building an Affective Workflow Management

Creating a singular storefront to manage different B2B functionalities of another platform became a seamless process. The client could use a shared catalog for different needs without any requirement for additional third-party extensions or tools.

adobe integration for a jewelry brand

Automating Product Recommendations for User Experience

We analyzed the customers’ purchase and behavioral patterns, and based on that data, we curated an automated responsive product recommendation feature that enriched the user experience.

Our Approach

We implemented Adobe integration to streamline efficient website performance, personalization, and customer retention

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Integration

Customized a tailored solution by integrating Adobe Cloud with the client’s system.
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Automation

Streamlined automation in the client’s product recommendation process to retain customers.
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Efficiency

By enhancing Website performance and speed, we showcased efficient functionality.
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Growth

We made growth possible by lowering bounce rates and launching advanced marketing campaigns with engaging content.

Technology Stack

Front-end Tech

CSS 3

CSS 3

HTML

HTML

JavaScript

JavaScript

Odoo

Odoo

Affirm

Affirm

Bitbucket

Bitbucket

Bolt Checkout

Bolt Checkout

Braintree

Braintree

Database Tech

CSS 3

CSS 3

HTML

HTML

JavaScript

JavaScript

Odoo

Odoo

Affirm

Affirm

Bitbucket

Bitbucket

Bolt Checkout

Bolt Checkout

Braintree

Braintree

Management Tool

CSS 3

CSS 3

HTML

HTML

JavaScript

JavaScript

Odoo

Odoo

Affirm

Affirm

Bitbucket

Bitbucket

Bolt Checkout

Bolt Checkout

Braintree

Braintree

Cloud

CSS 3

CSS 3

HTML

HTML

JavaScript

JavaScript

Odoo

Odoo

Affirm

Affirm

Bitbucket

Bitbucket

Bolt Checkout

Bolt Checkout

Braintree

Braintree

Payment

CSS 3

CSS 3

HTML

HTML

JavaScript

JavaScript

Odoo

Odoo

Affirm

Affirm

Bitbucket

Bitbucket

Bolt Checkout

Bolt Checkout

Braintree

Braintree

CMS

CSS 3

CSS 3

HTML

HTML

JavaScript

JavaScript

Odoo

Odoo

Affirm

Affirm

Bitbucket

Bitbucket

Bolt Checkout

Bolt Checkout

Braintree

Braintree

Key Achievements

  • Staggering Growth

    We enhanced the website's speed and performance, ranking higher on the search engine.
  • Automation

    Enabled automated workflow and content management for efficient content delivery and scheduling.
  • Better User-Experience

    Implemented the automated product recommendation feature and personalized ring-engraving with laser technology to enhance user experience.
  • Customer Retention

    We streamlined effective marketing campaigns with relatable content and stunning visuals to lower bounce rates and retain customers.
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Effective Team with a Professional Approach

The technical experts at Brainvire displayed a great understanding of our business and requirements. They have delivered on time and collaborated with our developmental needs with efficient and smooth communication.

Aaron Srun

Project Manager

They have a professional approach and a strong understanding of the business. The team invested themselves dedicatedly, worked on changing developmental needs, and have good communication skills.

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