With a history of over 3 decades of business behind them, the client is a household name in the electronics market. Currently spread across 85 countries around the globe, their extensive range of deliverables covers over 1500 products in consumer electronics, entertainment products, home appliances, white goods, lighting products, and personal care gadgets. They roped in Brainvire for a robust B2C solution to serve a larger customer base.
The B2C solution was designed by Brainvire’s Magento team to provide an uncompromising shopping experience to buyers. It is programmed with multi-currency support (including AED, SAR, KWD, QAR, OMR, and BHD) and will expand the client’s presence to several countries such as UAE, KSA, Kuwait, Qatar, Oman, and Bahrain. The multi-source inventory (MSI) feature improved the client’s operational efficiency by managing inventories across multiple physical locations, all within the Magento admin. They can now manage stock in various locations, from their warehouses to shop windows, while handling stock creation and aggregation. In addition, the Magento instance is integrated with SAP for the enhanced efficiency of all business processes.
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