Leading Memorial Products Provider Teams Up with Brainvire to Revolutionize Business with Odoo ERP Implementation

A North American provider of high-quality memorial products has partnered with Brainvire, a specialist in Odoo implementation services and Odoo customization services.

This strategic collaboration will revolutionize the company's core operations by deploying a comprehensive Odoo ERP solution, streamlining everything from advanced product customization to inventory and fulfillment. This initiative will also enhance the customer experience for both retail (B2C) and funeral home (B2B) clients.

In a market where personalized service is essential, the company sought a robust, integrated solution to address the complexities of custom engraving services online and multi-channel sales.

Brainvire was chosen to address key challenges, including the need for a seamless B2C eCommerce website development and a scalable B2B eCommerce solutions portal for its network of funeral home partners. The partnership will bring a unified approach to Odoo B2B eCommerce development, a central pillar of the project's success.

The project’s scope is highly specialized, focusing on custom printing solutions and custom engraving services online. Brainvire will build a groundbreaking live preview feature, allowing customers to visualize their custom tribute online before purchase.

The Odoo customization for B2C store will also include workflow automation with Odoo to automate the creation of engraving work orders and manage flexible pricing. This automated workflow for business will support various custom printing services and methods, including UV printing for products.

For B2C customers, the new website will feature a user-friendly design, seamless payment integration, and real-time shipping rates. This Odoo customization for B2C store will also implement a system for customer acknowledgment and manual order approval for certain custom items.

The new system will also cater to the B2B market, a core pillar of the retailer's business. Brainvire will develop multiple white-labeled websites for funeral homes, allowing partners to control their branding and pricing.

These sites will include dedicated customer portals and tiered pricing for B2B eCommerce solutions, along with the ability to place bulk orders with custom discounts. This comprehensive approach highlights the many benefits of Odoo for B2B eCommerce, further solidifying the company's relationships with its professional partners.

"Today's consumer, whether B2C or B2B, demands a personalized and transparent experience”, said Chintan Shah, CEO of Brainvire. “The retail landscape is shifting towards custom-tailored products, and businesses that can offer this while maintaining operational efficiency will thrive. Our work with this provider is a perfect example of this trend. We're not just implementing an ERP; we are building a bespoke platform with Odoo customization services that integrates a highly specialized service directly into the customer journey. By automating complex processes like work order generation and providing a live preview, we are empowering our client to meet and exceed customer expectations, all while adhering to best Odoo implementation practices."

With the project already underway, this partnership marks a significant step for the company in its commitment to innovation and customer service, leveraging Brainvire’s expertise in Odoo consulting services and project management for ERP to set a new standard in the memorial products industry.

Learn more about Brainvire’s custom Odoo ERP solutions at https://www.brainvire.com/odoo-erp/