Cosmetic Provider Experiences An Increase in App Downloads
About
Celebrities Cart is a popular cosmetics application in Jordan. Their goal is to bring together and build a network community of people involved in the cosmetic and beauty industry in one place. In addition to creating a marketplace, it also serves as a forum to discuss trends in the cosmetic business.
Project Highlights
Our developers designed the UI/UX of the website to increase customer acquisition and downloads. In addition, we implemented a retail e-commerce solution with multiple third-party integrations for smooth online payment. We also used code refactoring to eliminate error-ridden codes. All of these smart technological changes improved the website's performance.
The Challenges
- Code rectification:Previously, the website was embedded with code that contained several errors, resulting in slow website speed and performance.
- Unappealing UI/UX:A monotonous template kept the users away and harmed website performance.
- Real-time data integration:The mobile application lacked the ability to integrate with the back end seamlessly.
- Poor SEO Rates:The client encountered difficulties driving conversion rates and customer retention due to poor SEO.
Tech Stack
CSS 3
JavaScript
Jira
Magento 2 Community
Java
HTML
MySQL
Result
Increased Number of Downloads
Due to zero bugs, the performance of the website was remarkable, which resulted in more downloads.Better User Experience
Downloads are simple on an upgraded and fast website. With the improved UI/UX design, users preferred the service provider because of the additional security on online payments.Customization in APIs
We were successful in establishing seamless communication between mobile and Magento. The connection was strengthened due to API customization.Search Result Accuracy
We were able to gain more customers by implementing Elasticsearch because of the auto-suggestion prompted to the user based on the keyword they searched for.
