Product launch

Brainvire’s Experts Transform a Liquid Handling Manufacturer’s Business using Digital Marketing

3rd May 2019, Mumbai, India

With an increasing number of competitor companies taking digital marketing initiatives, a liquid handling instruments manufacturer approached Brainvire to build organic traffic through on-page optimization and organic search. Having a presence in over 65 countries, over 400 clients and domain authority in over 20 industries, the client is a well-known name in the engineering industry with a strong base of over 150 distributors, seven design awards, and three patented products.

They also had an investment budget to run Google Ads campaigns with revenue. However, like most other websites that aren't already optimized and ready for leads, Microlit's site faced four significant challenges.

One of the significant challenges was to optimize their website for technicalities. Another problem was to build organic search traffic using traditional search methods, such as link building and bookmarking. Meanwhile, Google Ads revenue was also taken up as a significant challenge to make sure the client received a maximum return on their investment.

The digital marketing team at Brainvire Infotech Inc. began working on On-page SEO, Organic SEO, and Google Ads setup to increase visitors and turn them into paying customers for the client. Within two months, the client's website saw a surge of over 2500 unique hits on a regular basis through organic searches. The conversion also improved by 23.27%, which helped immensely during the company's budgeting and finalization of accounts, bringing back the faith of investors.

The CEO of Brainvire Infotech Inc, Chintan Shah said, "We only believe in results that are quantifiable to our clients. Our digital marketing team pulled off a feat most agencies would find it hard to reach or challenge, which is one of the reasons we are frontrunning players in digital marketing. We achieve quantifiable results for our clients that nobody else can."

While the primary reason for working with the client was to improve search and Google Ads traffic, the Brainvire team ended up achieving much more, and helped the client profit from organic visitors that were otherwise going to competition.

About Brainvire

Brainvire is emerging as a market leader by offering cutting-edge solutions for various industries. With over 18 years of experience and more than 550 employees, it strives to create an appealing online presence in the market. Having successfully delivered over 1500 projects to its global clientele, Brainvire has a 95% customer retention rate. Brainvire offers exclusive consultancy services such as Ionic Development, Angular JS Development, Hybrid App Development, PHP Development, etc. for diverse industry verticals while keeping customer satisfaction as its top priority.

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