Home Furniture Brand Surges in Digital Space
About Project
Established in the Middle East, the client caters to quality furniture and homeware products to reinvent homes with elegance. Being a new brand in the digital landscape with several established businesses, Brainvire’s Digital Marketing Services helped them to stand out and boost their business. They strive to increase their digital presence to grow online sales and revenue.
Web
Platform/OSRetail
Category
Brief
Highlights
The client launched this subsidiary site of one of our successful projects in November 2021. They wanted to increase brand awareness as it is pretty new. With our advanced online marketing services, we worked on optimizing the site with SEO, Paid Marketing, and Social Media Marketing. The client specifically wanted to increase the conversions during the Dubai shopping festival season. So, to reach more customers during the season, we ran paid marketing campaigns that helped us improve paid conversions by 218.8%. Moreover, we implemented a free listing for shopping of the products and conducted various A/B testing and UI changes to engage the users on the website. This helped them to gain organic traffic and increased their organic conversion rate.
Case StudyFeatures
Increased Organic Traffic: Our digital marketing experts implemented the most effective SEO strategies, including targeting intent keywords and paid marketing, increasing organic traffic by 97.08%.
Splendid Social Media Presence: Enhanced social media engagement by 22.19% with innovative and captivated marketing campaigns in less than 6 months.
Spiked The Conversions Rate: Through effectual marketing campaigns, the conversion rate spiked by 29.30%.
Improved UI/UX to Reduce Bounce Rate: In less than a month, improved UI/UX design increased conversion rates and decreased bounce rate by 5.15%.
Tech Stack
Google Analytics
Google Ads
Google Search Console
