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Home Furniture Brand Paves Its Way In The Digital Landscape
Tech Stack
Google Ads- Google Analytics
- Google Search Console
About Client
The client is a new-age unique mid-century modern furniture and homeware brand that caters to everyone. They aim to go above and beyond, reinvent homes quickly, and delegate customers via their own essence. They have been associated with Brainvire while rebranding their parenting company; after the success of that website, they trusted Brainvire for the Brand Awareness of their latest site that caters to quality homeware products at the most affordable price.
About Product
In November 2021, the client newly launched a furniture and homeware website to cater to every household at affordable prices. The new eCommerce website in a vast digital space required online brand recognition. In order to generate that, Brainers worked with essential digital marketing services for aspects like organic reach, higher conversions, social media engagement, and referral traffic.
Optimization For Organic Reach:
For a new website, generating organic traffic, brand awareness, and Free listing is pretty tricky.
After the website went live, our team implemented the right SEO strategy to gain organic reach for the targeted keywords. To get the site on the top of SERP, we focused on various intent keywords with high volume to generate more traffic. Also, we successfully integrated a free listing of shopping for their products.
Solution
The Challenges
Result
- Boost In Organic Reach By 97.08%With the right SEO tactics, analysis of high-volume keywords, and paid marketing, our team increased the client’s presence in the digital market. Our digital marketing experts analyzed and implemented effective marketing strategies that led them to have a 97.08% improvement in Organic Reach.
- Maximized Conversions RateWith paid marketing and campaigns, we could draw more and more customers to the eCommerce site. Our team improved the organic conversion rate by 29.30% compared to their peers. We pulled around 218.18% improvement in Paid conversions through various marketing platforms.
- Enhanced Social Media PresenceWith campaigns and paid marketing, we conducted a solid social media presence among the customers. Within a few months of the span, we improved social media engagement by 22.19%.
- Reduced Bounce RateWithin one month of the strategy implementation of better UI/UX on the website increased the conversion rate and decreased bounce rate by 5.15%.
Product Screens
Client Testimonials
I would recommend Brainvire to anyone. They’re a very talented group of software engineers. They’ll tackle any challenges and take scope changes in stride. Along with their responsiveness, their team is communicative and dedicated.
Mike Luhtanen
Founder - Creative LLCPowered by Clutch
181 Reviews“They handle all their work with a personal touch, which encourages a continued long-term partnership. Their deliverable are reliable thanks to vigorous QA testing. I would recommend Brainvire to anyone.”
