Categories : All, Case Study, Microsoft Development, Retail / E-commerce
About Client
Our client is a leading retailer of the rugged electric products that ranges from lighting fixtures to electrical fittings to the distribution panels. The client is committed to manufacture and market the highest quality products that provide certified protection for any environment.
Business Challenges
In the technology era, not having a web presence and selling the products offline signifies that the businesses are not tech savvy and updated with the trends. The same realization made the client to modernize the services by start selling the products online.
The client wanted to set up the online store to augment the electric products sale across the globe. He partnered with the Brainvire team to get built an Ecommerce solution where they can list and sale the electrical products to the customers and hit the bull’s eye.
Solution
The team has provided the great consulting services and build the comprehensive Ecommerce store leveraging NopCommerce- the ASP.NET based Ecommerce software.
Features
- Ecommerce store is made mobile responsive to enable the mobile commerce
- Custom attributes can be added to the products listed on the store
- To simplify the shopping, one-page checkout and anonymous checkout are integrated
- Facebook integration to promote the store on the Facebook
- Product comparison can be made side by side to remove the guess work
- Recommendations for the related products to upsell
- Reward points system integration
- Tailored discount/coupons are offered to allure more customers
- Payment gateway integration allows users to pay online via various methods
- Customers’ data, orders, inventory and stock can be maintained
- Automatic shipping charge calculation based on the shipping options and shipping address
- Custom and SEO friendly URLs are created
Result
- Broader reach of the market and customers
- Utmost comfort and convenience, enriched the customer experience
- Sales is increased with on-the- go shopping
- Customer loyalty is augmented with personalized marketing
- Social integration enhanced the customers’ outreach
- Increased visibility in the search engine results improved the traffic volume