Tech Stack
- Magento Community
- PHP
About Client
The client is a prominent retailer and owns a brick-and-mortar store that stocks and sells an extensive range of outdoor activity-related products. This includes clothing, footwear, accessories, beauty, first-aid, grocery, and electronics. Some of the well-known brands that the client offers include SmartWool, Columbia, Arc'teryx, Lole, Darn Tough, and more.
About Product
The eCommerce solution designed by Brainvire’s development team provides all the adventure seekers with a one-stop-shop to not just browse through their products based on its brand and category, but also purchase various outdoor gears and apparel for hiking, camping, etc. of their choice.
Easy Product Search
The client wanted to make it easier for customers to search for products.
The team developed a solution that helped the client to list all of its products based on the top brands.
Solution
The Challenges
Result
- Increased Site TrafficAfter creating a single destination for every outdoor gear and apparel, the client saw a massive increase in the website traffic.
- Appealing User InterfaceWith the integration of eCommerce solution, the client was able to offer an appealing and seamless user interface to the customers, which ultimately enhanced the user experience.
- Enhanced Customer EngagementBy transitioning from a brick-and-mortar store to a one-stop online shop, our client witnessed an improvement in customer engagement.
- Upsurge in SalesNow that customers are able to order their favorite outdoor gear and apparel just with a few clicks and also earn a reward for the same, it helped the client experience an upsurge in the sales volume.