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Vespoe Boosts Google Speed Insights and Creates Engaging Buying Experiences
Tech Stack
AWS- CSS 3
- HTML
- JavaScript
- Jira
- Magento 2 Community
- MySQL
- Paypal
- Symfony
- Zend Framework
About Client
Vespoe is a new Manhattan-based startup that connects buyers and sellers on a single platform. The platform offers a wide range of products, including apparel, jewelry, accessories, art pieces, and more. The client was unhappy with their previous vendor and thus approached Brainvire for their Retail IT Solutions- enhancing and maintaining their website.
About Product
The client wanted us to improve their core web vitals. One of their topmost priorities was to optimize their Google Speed. Right from the first day, we focused on improving the Google Page Speed Score. In addition to this, the client wanted to improve their code’s quality and optimize it. The primary purpose of these back-end tactics was to improve the user experience. Brainvire’s consultative approach helped the client hand over their website’s enhancement and maintenance in safe hands.
Understanding the Business and the Website’s Code
Brainvire got the website’s handover from third-party vendors. It was a challenge to understand the work done by them in general and customizations in particular.
Our developers conducted an in-depth website audit to understand the present state of the website and what exactly needed to be done. It included checking the website’s current performance stats and sharing them with the client along with the suggestions in a report.
Solution
The Challenges
Result
- Better Understanding of the Client’s BusinessThe audit report helped us immensely to understand the pedestal on which the client’s website was. Our suggestion report and subsequent discussion with the client allowed us to understand the client’s logic and expectations better, aiding us in creating a roadmap for the future.
- Improved Performance Score on GoogleOur activities resulted in substantially improving Google’s Performance Score from poor to good. It meant that the website followed the Google-recommended practices, due to which it had better chances of appearing in search results when a user makes a related search query.
- Boost in Client’s RevenueIntegrating advanced features like the advance commission module opened a new revenue stream for Vespoe. Moreover, features like ‘Daily Deals’ created a sense of urgency for the potential customers and boosted sales.
- Improved Buyer JourneyThe aesthetically pleasing website redesigned for facilitating ease of buying resulted in delightful user experiences. It not only led to increased session durations but also more repeated customers.
Product Screens
Client Testimonials
I would recommend Brainvire to anyone. They’re a very talented group of software engineers. They’ll tackle any challenges and take scope changes in stride. Along with their responsiveness, their team is communicative and dedicated.
Mike Luhtanen
Founder - Creative LLCPowered by Clutch
170 Reviews“They handle all their work with a personal touch, which encourages a continued long-term partnership. Their deliverable are reliable thanks to vigorous QA testing. I would recommend Brainvire to anyone.”
