Adobe Suite Solution For Comprehensive Retail Workflow

September 22, 2021 Dallas, USA

Brainvire’s Adobe specialists implemented the complete Adobe suite for a retail forerunner to provide end-to-end workflow efficiency.

The client is a well-known brand with a rich legacy in the retail industry. They provide a range of products to design happy homes. Considering their services, they have to constantly contact customers, interior designers, architects, builders, construction companies, and others. Therefore, they needed a retail ecommerce solution to organize workflow for such a broad target audience.

We understood their requirements, and our Adobe specialists recommended implementing the Adobe suite and ERP integration for better business outcomes.

Adobe Commerce has high-end capabilities like a Cloud-based platform and AI that promises tailored shopping experiences. We knew Adobe solutions could help to transform the client’s complex business models into simpler processes and hence implemented them.

“The retail industry is quite dynamic; products in high demand today may have almost nil demand in the future. With our specialized Adobe solutions, we have strengthened the retailer’s business core that helps them withstand future market scenarios,” said Chintan Shah, CEO, Brainvire.

Further, our team assisted the retail brand in making optimal use of Adobe Target and Adobe Analytics. With these solutions, they acquired actionable insights about their audiences’ purchase behavior and which products interest them the most.

These insights backed the client to stock large quantities of products in demand and ensured prompt deliveries.

The client runs wind, water, and air pressure checks before recommending any product to their audience to offer quality services. We have created a workflow where the website carries out a quick analysis of the WiWA score based on the measurements described by the audience. Based on this analysis, experts share the best suitable products for their homes.

Brainvire has also introduced a virtual visibility feature to enhance audiences’ shopping experience. This feature offers a preview of the product in the audience’s home space. The virtual visibility feature allowed the audience to decide based on their lifestyle and house functionality.
Simultaneously, ERP integration facilitated a glimpse of all business activities to the client. They clarify the number of products stocked in the warehouse, out for delivery, and delivered. The ERP integration quickened invoice generation and billing process for the retailer and increased the scope of growth.

All these improvements have led to better workflow and business efficiency for the retailer.

About Brainvire

Developing solutions with innovation, usability, and efficiency, Brainvire is one of the top IT consulting firms. With over 20 years of experience and more than 800 employee strength, it strives to create a difference in the society through technology. Having delivered over 1500 projects to its clientele spread globally, it has endured a 95% customer retention rate. Brainvire offers exclusive consultancy services such as Business Intelligence, Digital Marketing, Cloud ERP, CRM for E-commerce, etc. for diverse industry verticals while keeping customer satisfaction as its top priority.

It has earned many accolades such as ‘Company of the Year’, ‘Top IT Services Firm’, ‘Top Mobile App Developers’ and ‘Best eCommerce Development Companies’ by various platforms.

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