About

IIFL is a prominent non-banking financial institution that offers a variety of mortgage and loan services. They offer microfinance, gold loans, home and business loans against property to SMEs. IIFL is an independent full-service institution with 2,372 branches in over 500 cities.

Project Highlights

Our developers created a mobile app that allowed IIFL’s customers to experience a flawless loan journey. The team redesigned the application that allowed customers to track their existing loans, obtain account statements, and many more services. Our developer created a loan app.

The Challenges

  • Biometric authentication
    Customers need a secure app to protect their financial details.
  • Payment gateway integration
    Since loan payments vary, there is a constant need for a secure payment integration.
  • CIBIL score identification
    A high amount of security is needed for any third-party intervention.
  • Reformed customer journey
    There was a need for a simplified and organized customer journey.

Tech Stack

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    Android

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    IOS

  • Tech stack related technology logos

    AI/ML

Result

  • 5 million+ active users

    Brainvire’s team made necessary changes in the app. During COVID-19, these changes helped improve customers’ loan journeys and IIFL gained over 5 million active users.
  • Over 150 million of loan amount

    IIFL has gained over 150 million of loan amount to be managed. With a redesigned customer journey and improved app, customers spend more time on the app. This boosted cross sell and upsell activities.
  • Reduction in footfall at branches

    During the pandemic, the app helped customers to learn about their loan amounts, transactions, details, and other activities. 68% reduction of footfall at the branches was observed with this redesigned app.
  • 39% fewer support tickets

    IIFL staff received almost 39% fewer support tickets with this new app.
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Client Review

Vaibhav Gupta

Vaibhav Gupta

Manager - IIFL

“I can count on them. Their deliverables are reliable. They are communicative, flexible, and willing to evolve to meet changing needs.”

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