Home / Case Studies / Network Supplies Store

/ Case Study · Retail

A B2C Magento Store for a Telecom Network Supplier. Antennas to Switches, Online.

/ The engagement

A Magento Storefront for Antennas, Wireless, and Switches.

A B2C Magento store that takes a US telecom supplier's network hardware online for a global audience. Shoppers browse antennas, wireless systems, mobile phones, and switches with filters and price ranges, get email alerts across the delivery cycle, and raise queries right on the product detail page, turning an in-store catalog into a retail network the client always wanted.

Magento B2CProduct FiltersDelivery AlertsStore Pickup
MagentoB2C storefront
GlobalMarket reach
FilteredProduct search
PickupOr delivery

/ About the client

Network Supplies Store

The client is a US telecom company that provides internet services, government sales, live TV streaming, and a mobile store. A pioneer in the telecom field, it also sells hardware like antennas, wireless systems, mobile phones, and switches.

Brainvire built a B2C Magento ecommerce store that takes the client's network supplies online for customers around the world. The store sorts products with filters and price ranges, notifies buyers through the delivery cycle, and lets customers raise queries on the product detail page.

/ The approach

Design, architecture, and features, shipped as one program.

/01Reach

A global storefront

Capturing customers worldwide was hard offline, so the team built a Magento store that opens the catalog to a host of new markets beyond the physical stores.

/02Discovery

Filters that find fast

In-store buyers could not shortlist items easily, so the team added filters and price ranges so shoppers reach the right product in less time.

/03Notifications

Kept in the loop

Buyers used to wait with no stock information, so the team added email alerts across product availability and every delivery stage.

/04Feedback

Heard on the page

Post-sale feedback was missing, so the team let customers enquire and leave grievances on the product detail page.

/ What stood in the way

Four problems, solved without a maintenance window.

Select a challenge to see how it shaped the build.

/01 Capturing the global market
/02 Listing products and services
/03 On-time delivery notifications
/04 Capturing customer grievances

Capturing the global market

Capturing customers across the world was difficult before going online. We built a Magento store that gives the supplier access to a host of new markets.

Listing products and services

In-store buyers could not pin down a shortlist from the range on offer. We sorted products with filters and price ranges so customers save time and buy to preference.

On-time delivery notifications

A lack of information meant buyers waited on unavailable items with no update. We send emails that notify the stages of product delivery and availability.

Capturing customer grievances

Once a product sold, proper feedback from customers was unavailable. We let customers enquire and leave grievances about products or services on the product detail page.

/ Product screens

The delivered experience.

The interface people actually use.

Network Supplies Store delivered interface, screen 1/01Home
Network Supplies Store delivered interface, screen 2/02Catalog
Network Supplies Store delivered interface, screen 3/03Product
Network Supplies Store delivered interface, screen 4/04Filters

/ The results

What changed, in numbers.

Extended Customer support Products and services display by relevance and price level, sorted for easy discovery, which raises customer satisfaction.
Advanced Store features Buyers get notifications on price drops, exclusive offers, and back-in-stock options, keeping them close to the products they want.
Amplified Sales A customized theme and enhanced UI and UX give a better browsing experience that lifts the customer experience and sales.
Online Order and pickup Customers post online requests to reserve products in advance, then collect from a store or have the order delivered.

/ Next step

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