Product launch

Major Transition from B2B to B2C with a SaaS Platform for an Ed-Tech company

19 November, 2020 Dallas, USA

Brainvire’s experts implemented a far-reaching transformation and evolved the fastest growing Ed-tech firm into a B2C platform.

We are the leading technology partner of the promising Ed-tech firm-Univariety. We informed them about lucrative opportunities that would help them stay ahead of the curve. Our experts, therefore, suggested this remarkable transformation from a B2B to B2C platform.

Univariety is one of the rare Ed-tech firms in the Asia-Pacific region that offers complete career and college guidance to students. This is one of the rare progressive schools with over 4, 00,000 connections, 1,60,000 plus students across nations. Their students are predominantly found in top universities and they have obtained over $20 million in scholarships.

“E-learning has transformed the format of learning and how students gain more on practical knowledge rather than theoretical information. Today, age is not a barrier and any student is capable of learning, mastering the subject of their interest, and developing a sturdy career from it. This new B2C platform can directly connect students with counselors, psychologists, and certified teachers,” said Mr. Chintan Shah, CEO of Brainvire.

Our technology experts did not merely transform the portal, but also introduced the right features in it. This revamped portal was based on NLP and ML technologies and offered quick solutions.

We empowered Univariety with innovative technologies so that they can provide meaningful counselling sessions to their increasing number of students. This new Learning Management System helped teachers familiarize students with their capabilities and guide them in the right direction.

Though this is a classic career guidance platform, it comprises several dynamic and customized features. The portal can collect all the information related to student’s interests and career goals through AI and ML-based ChatBots.

Counsellors can then reach out to them with suitable career preferences and share a roadmap for their career. This roadmap consists of the essential skills that the student must develop, universities that they can apply to, and other important preparations required to excel in a particular field.

With this SaaS-based platform, counselors can recommend alternate career options based on the student interests and ultimate career goal. Our developers have replaced the manual processes with a SaaS-based solution to automate several processes.

This helps counselors provide personalized career plans based on the student interests and preferences; this would encourage them to accomplish their career goals. With this transition to a B2C platform, there was a significant increase in the number of students who reached out to Univariety to seek career guidance.

This way, Brainvire specialists enabled digital transformation that would help our customer surpass new heights in their ed-tech niche.

About Brainvire

Developing solutions with innovation, usability, and efficiency, Brainvire is one of the top IT consulting firms. With over 20 years of experience and more than 800 employee strength, it strives to create a difference in society through technology. Having delivered over 1500 projects to its clientele spread globally, it has endured a 95% customer retention rate. Brainvire offers exclusive consultancy services such as Business Intelligence, Digital Marketing, Cloud ERP, CRM for E-commerce, etc. for diverse industry verticals while keeping customer satisfaction as its top priority.

It has earned many accolades such as ‘Top IT Services Firm 2020’, ‘Top Mobile App Developers 2020’, and ‘Top E-commerce Developers 2020’ by Clutch.

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