Tech Stack
- Angular
- AWS
- Express JS
- Google Analytics
- JavaScript
- NodeJS
- Paypal
About Client
The client blends technology and marketing to offer dynamic advertising solutions to their clients. Founded in 2004, they have been native advertising pioneers and provide impactful advertising technology alternatives. The client aims to grow and set new benchmarks in the advertising as well as technology industry. They worked with the leading brands across the globe.
About Product
Our experts crafted a Chrome extension, implemented an admin interface, and intuitive features for a website of a leading advertising company. Our team introduced an extension that can avail coupons, deals, cashback, and eWallet to customers. This extension monitors user browsing history, improves user experience, triggers customer consistency, and keeps the client updated with all latest offers and coupons business activities.
Exclusive and easy-to-use chrome extension:
There was a sheer need for a niche extension for improved website performance.
Our experts enabled integration with affiliated partners such as Linkshare and CJ to display the latest offers. We also carried out integration with Amazon affiliation to fetch products based on product categories. We also configured the website at the backend.
Solution
The Challenges
Result
- Review deals at one spotCustomers can review all deals and offers at a single location. The customized extension allows automated pop-up of notifications to customers. Timely notification can activate more purchases. The handy tool lured customers to stay with us which eventually improved customer churn ratio.
- Improved engagementThe team updated the website with informative blogs, articles, and other relevant content which improved customer engagement. Customers can learn more about products through website content and make their purchase decision.
- Automated suggestionsThe customized chrome extension offers automated product suggestions to customers based on their search history and past purchases. This empowers customers to save money through effective discounts.
- Secure eWallet and cashbackOur team made provision for a secure eWallet on the website. This eWallet can save all the earned referral amount, cashback, and commission entitled to customers.