Clothing Brand Introduces Interactive Virtual Trials On eCommerce Website
Tech Stack
- AWS
- Azure DevOps
- Capillary
- CCAvenue
- eShopbox
- Magento 2 Community
- SAP S4 Hana
About Client
The pioneer in Asia's clothing industry, this brand is known for its expertise in weaving the finest quality fabrics. With over seven decades of experience and 200 exclusive stores, and 7000 multi-brand outlets, this brand is one of the best in the market. They wanted to offer a diverse eCommerce experience to their customers and hence approached Brainvire for a retail solution.
About Product
Brainer's ecommerce developer are aware that when it comes to fashion, customer needs and wants are constantly evolving. That's why we offered a flexible and easy-to-use website that allowed their customers to use customized features and functionalities such as virtual trials, alterations, pick-ups, and delivery options. We integrated the website with various 3rd party applications for add-on services. The look and feel of the website is designed keeping in mind various brand elements so that it is aesthetically appealing for the customers.
Introducing Omnichannel Experience:
The client wanted to offer a unique and customized customer channel.
We introduced an omnichannel module with SAP S/4 HANA so that the brand can track customer behaviors, offer them suitable leverages and enhance their overall customer journey. For instance, if a customer has a gift card, they don’t necessarily have to use it online, instead, they can use it at the physical store as well.
Solution
The Challenges
Result
- Effective Use of S/4 HANAThe successful integration between of SAP S/4 HANA and 700+ POS systems offered a robust omnichannel experience to customers.
- Custom-Designed OutfitsThis custom-design outfit feature allows customers to design and order outfits of their choice, besides, they can use the virtual try-on feature to check how it looks on them.
- Introduction of Women’s CollectionBrainers introduced new product categories on the eCommerce website for the women’s collection so that the brand can tap on the new target audience.
- Tailored Order ManagementSAP S/4 HANA allows the client to promote direct deliveries from the warehouse to the customer’s desired location. This streamlined process helps save time and resources.
Product Screens
Client Testimonials
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Patricia Walters
Founder and CEO - Creative LLCPowered by Clutch
224 Reviews
“They handle all their work with a personal touch, which encourages a continued long-term partnership. Their deliverable are reliable thanks to vigorous QA testing. I would recommend Brainvire to anyone.”
