Product launch

Customer Engagement Shifts to Top Gear after Brainvire Launches Four Mobile Apps for Kuwait’s Automotive Giant

November 20, 2019 Kuwait City, Kuwait

Automotive Dealer Management System (DMS) integration, real-time service booking, tracking status of vehicle and vehicle search with specifications are some of the core functionality of mobile apps recently launched by Brainvire, a Digital Enabler and leading IT consulting firm.

Modern vehicle buyers expect more than just a traditional sale from the dealers. They want to experience convenience at every step, including the after-sales service. Brainvire's app has an integration with Kerridge Autoline DMS for booking test drives, showroom visits, service requests, obtaining quotes, etc. The Vehicle Search Module allows customers to search for a given vehicle model and variant along with its specifications, available color, etc. The exterior, interior and normal images of the vehicle can be viewed in a 360-degree format.

From omnichannel retailing to digital dealers to Uberization of service, the automotive ecosystem is undergoing a rapid transformation at the moment. We have coupled these apps with our IoT expertise so that it can act as a perfect toolbox for maintaining an everlasting relationship with end customers," said Mr. Chintan Shah, the CEO of Brainvire InfoTech Inc.

Based on the 'Swipe-for-a-service' concept, mobile CRM applications engage the dealers and customers in a proactive manner. It acts as a virtual showroom where the customers can interact with the application's in-built service modules and get their respective work done in a few clicks. For instance, the customer can raise a servicing request for an existing vehicle, and it will be reflected in the

DMS and CRM. Customers will also have the option to select the service center and type of service along with the date and time slot. The payment for these services can be completed securely through the app itself. That's not all. Through an exclusive garage module, any customer can visualize the current status of his or her vehicle servicing requests and the past service history of the particular vehicle.

Other salient features of the apps are as follows:

  • CPOV: A comprehensive list of Certified Pre-owned Vehicle (CPOV) will be displayed to the user that will also include the detailed specifications of each vehicle.
  • Vehicle accessories: Users can search for accessories of a specific vehicle, buy them online or post an inquiry for accessories that are currently out of stock.
  • Roadside assistance module: Customers can place an online request to get roadside assistance and share their GPS location with customer care representatives.
  • Offers section: The customers can view all the running offers related to new cars, accessories, merchandise, sales, and after-sales, etc.

Thus, Kuwait's automotive industry is all set to embrace new business models where digital meets physical.

About Brainvire

Developing solutions with innovation, usability, and efficiency, Brainvire is one of the top IT consulting firms. With over 18 years of experience and more than 550 employee strengths, it strives to create a difference in society through technology. Having delivered over 1500 projects to its clientele spread globally, it has endured a 95% customer retention rate. Brainvire offers exclusive consultancy services such as Business Intelligence, Digital Marketing, Cloud ERP, CRM for E-commerce, etc. for diverse industry verticals while keeping customer satisfaction as its top priority.

It has earned many accolades such as 'Top IT Services Firm 2019', 'Top Mobile App Developers 2019', and 'Top E-commerce Developers 2019' by Clutch.

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