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Brainvire and Tire Manufacturers Partner to Transition the Current System Landscape into a Future-Proof, Scalable, and Secure Model

31 Jan, 2024 Dallas, USA

Brainvire is all set to upgrade the current platform of a tire manufacturing company, originally built on WordPress, as it has reached its scalability limits. One of the leading tire manufacturers in the world sought a transition to a more versatile technology stack that allows extensive customization and ensures scalability and security for future-proofing.

The client's brand operates globally, with flagship brands spanning nearly 120 countries. They have manufacturing plants in three countries and R&D facilities in Japan, India, and the USA. Fueled by an entrepreneurial spirit and extensive knowledge, the company creates customized products across various industries, such as Agriculture, Forestry, Construction, Industrial, Earthmoving, Mining, and more. 

With over 3500 SKUs, they specialize in designing, developing, manufacturing, and marketing application-specific tires under different brands. As a fully-owned subsidiary of Rubber Company Ltd., their dedication is to providing premium-quality tires for various vehicles on a global scale.

For the past seven years, the tire manufacturing brand has utilized WordPress as a content management system (CMS) for internal and company websites. Customizations were made over time to meet internal and market requirements. However, the current stage has revealed that WordPress is no longer suitable for managing upgrades and customizations. The use of separate Android and iOS apps has proven to be time-consuming.

In a bid to scale up the business, the brand partnered with Brainvire. Our team thoroughly analyzed the statement of work (SOW), engaging in multiple calls to understand requirements and address queries. Access to the existing platform was granted for an in-depth analysis of functionality and architecture requirements.

With clarity on access and requirements, the Brainvire team conducted an internal brainstorming session to determine the best solution. Therefore, Brainvire proposed future-proof technology to support the creation of a web-based hybrid app. Additionally, their involvement in the brand’s PCR business has led to websites and intranets being built on different platforms worldwide. The preferred solution was then presented to the team. The project's objective is to implement a technology platform capable of managing all company assets, including data-driven content management and publishing.

Our strategy involves embracing a modern UI/UX, ensuring scalability, incorporating new features, and integrating novel functionalities. Also, we aim to consolidate all assets, including websites and mobile apps, onto a unified platform. This comprehensive approach aims to design a platform to streamline maintenance, boost scalability, and fortify security measures.

CEO of Brainvire, Chintan Shah, said, “Collaborating with Brainvire was instrumental in elevating their business. Our dedicated analysis and strategic approach not only met but exceeded the brand’s expectations. Together, we've built a technology platform ensuring efficiency, security, and scalability for the company's future endeavors.”

By harnessing state-of-the-art solutions, our goal is to elevate the client’s assets' overall efficiency, reliability, and resilience. If your business is in a similar situation, poised to migrate to a new stack from the previous one, connect with our experts. We are here to assist you in scaling up your business with the right technologies.

About Brainvire

Brainvire is one of the world’s fastest-growing IT consulting firms, with a mission to create a difference in society through technology. Brainvire offers exclusive consultancy services such as Business Intelligence, Digital Marketing, Cloud ERP, CRM for E-commerce, etc., for diverse industry verticals while keeping customer satisfaction as its top priority. Over the past 20 years, Brainvire has built exceptional IT services and consulting team of more than 1500 people and served more than 2000 customers across the world.

Brainvire is a proud Odoo Gold Partner, Adobe Commerce Partner, Magento Partner, Microsoft Gold Partner, Salesforce Partner, SAP Gold Partner, and AWS Partner. It has earned many accolades such as Company of the Year, Top IT Services Firm, Top Mobile App Developers, and Best eCommerce Development Company, Inc 5000, The Dallas 100 Entrepreneur Award, Deloitte Fast 500, Silicon Valley Business Journal: Fastest Growing American Company, and Great Place to Work by various prestigious platforms.

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