Product launch

Digital Transformation ensured massive reach and sustainability for a Fortune 100 FMCG company

27 November, 2020 Dallas, USA

The client is a well-known enterprise who wanted a mobile app that would streamline their internal and external business activities. Our experienced team planned and embarked on a digital transformation journey that would generate positive business outcomes.

Located in the Asia-Pacific region, the client is a Fortune 100 company associated with millions of distributors and dealers. They offer a wide array of products to innumerable customers spanning the region.

This transformation helped the client manage business activities with ease. Digital transformation is the crux of several businesses with the pandemic in effect. Digital transformation paved the way ahead for this consumer product leader and helped revolutionize different spheres of their organization.

“Digital transformation is the new normal and businesses across industries are making optimal use of this. Our team has worked on several diverse clients and designed innovative digital transformation journeys for them. We have helped the client to streamline activities and communication within and even outside the enterprise,” said Mr. Chintan Shah, CEO of Brainvire.

During the digital transformation journey, our team created a dynamic mobility solution. This mobility solution can connect the internal team with the distribution team.

The app can structure activities between the client and different vendors. With this app, the client can learn more about vendor activities and their current status. This custom mobile application enabled the sales and dealers on the field to check product and inventory details. This app has presence in all verticals of the client’s business. This omni-presence feature helps the client to make productive business decisions.

This mobility approach has transformed the client’s internal workflow and streamlined different aspects related to distribution activities.

Digital transformation helped the client to replace the time-consuming manual processes with automated procedures. Automated online processes and advanced features made it convenient to manage the entire reward point system efficiently.

Our team has improved the loyalty program in the app. This helped the client to connect with their esteemed customers and reach out to them even during the pandemic.

In this way, we enhanced several aspects of the customer experience and made a meaningful impact on the way they conduct their businesses; in all, to generate accelerated time-to-market outcomes.

About Brainvire

Developing solutions with innovation, usability, and efficiency, Brainvire is one of the top IT consulting firms. With over 20 years of experience and more than 800 employee strength, it strives to create a difference in society through technology. Having delivered over 1500 projects to its clientele spread globally, it has endured a 95% customer retention rate. Brainvire offers exclusive consultancy services such as Business Intelligence, Digital Marketing, Cloud ERP, CRM for E-commerce, etc. for diverse industry verticals while keeping customer satisfaction as its top priority.

It has earned many accolades such as ‘Top IT Services Firm 2020’, ‘Top Mobile App Developers 2020’, and ‘Top E-commerce Developers 2020’ by Clutch.

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