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Product launch

Delivered Enterprise Retail Customer Relationship Software with Microservices Architecture

February, 2021 Dallas, USA

The client is a foremost enterprise dealing with major ecommerce players. Their core business idea is to enhance the customer experience of online shoppers. It is a leading loyalty program outsourcing partner for leading retail chains. The company currently serves more than 100 known retailers across the USA and has also partnered with multiple POS products to manage its customer loyalty database.

The client approached us to create a Saas-based multi-tenant CRM platform to manage different clients. We built the platform on Microservices as the client wanted to enter the market quickly. Microservices allowed our development team to build a retail CRM platform with lesser development costs and time.

The SaaS-based CRM platform helps to manage customer service tickets raised by customers of different retail entities from multiple input mediums. The platform cultivates the idea of collaborative customer data across multiple business entities that have a large customer base.

The powerful, open-source .NET core web development has been used to develop a well-equipped CRM system with the latest features to enhance the customer service experience of millions of end-users.

“Brainvire's magento ecommerce developer has been associated with retail and e-commerce giants for many years. Our retail developers have prior experience of working in the industry and create diversified solutions to improve the customer experience of online shoppers,” said Mr. Chintan Shah, CEO of Brainvire Infotech.

The application is optimized with a complex queuing algorithm with Multitenant Architecture, which manages the continuous traffic of tickets to intelligently assign the tickets to relevant customer service agents.

The client is extremely pleased with the application. They have witnessed exponential growth and visibility among major retailers. We are currently working on adding further enhancements to the platform such as chatbot features, social media integration, and more.

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