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/ Case Study · Health Care & Life Science

A CMS Website for a Leading Healthcare Products Supplier. One Portal, Three Languages.

/ The engagement

A Wellness Brand, Built from Scratch on CMS.

A custom CMS website that spreads awareness of the Zennoa wellness range, showcases products with an eye-catching experience, and serves three language versions from one localized portal.

Custom CMSMultilingualReferral ProgramProduct Catalog
3 LanguagesOne localized portal
CMSManaged module by module
ReferralProgram built in
Customer-centricUX throughout

/ About the client

Healthcare Products Supplier

The USA based client promotes a healthy lifestyle through Zennoa, meaning peace, harmony, balance, and freedom. They carry years of global experience in encouraging people to maintain better health through innovative healthcare products.

The client wanted an up-to-date web portal to spread awareness of Zennoa and showcase the products with an eye-catching experience. Brainvire built a CMS website from scratch using the latest technologies and attractive visuals.

/ The approach

Design, architecture, and features, shipped as one program.

/01Language

Localized by region

Three language versions serve a unified, localized experience based on the visitor's geographic location.

/02Experience

Engagement by design

A customer-centric interface raises the quality of interaction, which lifts the engagement ratio and the return on investment.

/03Products

Suggested with purpose

Each page targets user perception and presents the right nutritional supplements in an appealing, product-based manner.

/04CMS

Manageable module by module

A customized CMS lets the client manage individual modules and make changes to flow, experience, and execution as needed.

/ What stood in the way

Four problems, solved without a maintenance window.

Select a challenge to see how it shaped the build.

/01 Multilingual support
/02 Finest user experience
/03 Product-based solutions
/04 CMS customization

Multilingual support

The client wanted one unified experience localized by region. We built three language versions so every visitor gets content in their own language.

Finest user experience

User experience drives engagement and ROI. With limited scope for error, we designed a customer-centric interface that keeps interaction quality high.

Product-based solutions

Every page exists to encourage wellness through supplements. We targeted user perception and suggested a range of products in an appealing manner.

CMS customization

The client needed a manageable backend. We delivered a customized CMS built around individual modules so changes are quick and safe.

/ Product screens

The delivered experience.

The interface people actually use.

Healthcare Products Supplier delivered interface, screen 1/01Product Info
Healthcare Products Supplier delivered interface, screen 2/02Media
Healthcare Products Supplier delivered interface, screen 3/03Product Creator
Healthcare Products Supplier delivered interface, screen 4/04Options
Healthcare Products Supplier delivered interface, screen 5/05Ecommerce

/ The results

What changed, in numbers.

Higher User engagement A customer-centric approach lifted the user engagement ratio across the portal.
Referral Program that grew the base A unique referral program framed the awareness idea and grew the user base.
Streamlined User experience A customer-centric strategy simplified the experience and made the portal easy to use.
Secure Conversion-oriented The customized CMS boosts performance and accelerates the conversion ratio through apt content management.

/ Next step

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