Brainvire Launches Flagship Flutter App for PanHome, Delivering Dynamic Omnichannel eCommerce Experience

Brainvire, a global leader in Digital Transformation Solutions and Enterprise eCommerce Mobile App development, announced the successful launch of a major Omnichannel eCommerce Solutions project for PanHome, a prominent home furnishing and lifestyle retailer based in the GCC region.

This landmark project centers on the rollout of a native, high-performance mobile application built using Flutter Mobile App Development, which is seamlessly integrated with the Adobe Commerce Development backend and website. The solution is now approved on both the Play Store and App Store and is set to redefine the digital shopping experience for PanHome’s customers.

The collaboration began in late 2024, stemming from Brainvire’s reputation for complex enterprise integrations, highlighted by a strong reference from previous projects. PanHome approached Brainvire seeking to modernize its digital ecosystem and overcome the performance and content limitations of its legacy system.

The primary goal was to achieve a fully scalable platform with dynamic content management, offering an app and website experience that is modern, feature-rich, and on par with regional competitors like Home Centre. The engagement also strategically included integration with the client's Odoo ERP system.

Brainvire’s Mobile App and Web teams delivered a fully Dynamic Mobile App & Website Integration, offering PanHome comprehensive administrative control over virtually all front-end elements. The architecture utilizes Cross-Platform eCommerce App with Flutter to ensure a consistent, high-speed experience across both iOS and Android.

A key feature is the administrative capability for Dynamic PLP and Category Page Management, allowing administrators to configure navigation positions via Dynamic Bottom Bar & PLP Layout Controls and instantly switch product listing formats (such as 2:1 or 4:1 layouts) without requiring any code changes. This level of control significantly reduces dependency on development efforts and is a testament to the solution’s low-maintenance design.

Further enhancing the solution's flexibility are the Backend-Managed Dynamic Filters at the category and Product Listing Page (PLP) level, where most clicked filters are calculated and pushed in real-time to the app. The powerful Dynamic Banner Management System allows for sophisticated promotion scheduling, including middle banners on PLP and category-level banners managed entirely from the admin dashboard.

Other configurable features include free-delivery indicators, promotional modules, and Configurable Delivery Rules based on multi-region business requirements. The final architecture is highly Modular, allowing for the future activation of features like Gift Cards, Catalogs, and Blogs, which were strategically parked for later releases. The team successfully managed evolving requirements and multiple changes throughout the intensive process, ensuring all client needs were met.

This project reinforces Brainvire’s leadership in delivering internationally deployed solutions for premium retail brands in the Middle East and sets a strong benchmark in the Home Furnishing eCommerce Solutions segment. It showcases a robust, scalable retail ecosystem integrating Adobe Commerce Mobile App Integration with a flexible Flutter app.

Brainvire’s CEO, Chintan Shah, commented on the launch: “The modern retail landscape, especially in high-growth regions like the GCC, is entirely defined by the Omnichannel eCommerce Solutions experience. The customer no longer differentiates between the physical store, the website, and the mobile app—they expect a seamless, personalized journey across all three. Our work with PanHome perfectly aligns with the current trend of centralized, experience-driven commerce. By delivering a Lifestyle Retail Mobile App Development solution that gives the client full, dynamic control over their UI, content, and delivery logic from the Adobe Commerce backend, we are empowering them to react instantly to market trends, personalize the experience, and scale without friction. This flexible, low-maintenance architecture is the future of enterprise retail.”

The successful Go-Live of this Enterprise eCommerce Mobile App project highlights Brainvire’s commitment to providing flexible, experience-driven platforms that support PanHome’s regional growth strategy and solidify its market position.

Discover how Brainvire can elevate your retail strategy with a scalable, dynamic mobile app and seamless omnichannel integration at https://www.brainvire.com/mobile-application-development/