Engagement

Brainvire Accelerated The Page Load Time For A USA-Based Insurance Firm’s Website

April 28, 2021 Dallas, USA

Our experts took on the task of building an SEO-friendly marketing website with accelerated speed and minimal customization. Given the time constraints, we successfully recommended the best solution for them based on our previous experience with different domains.

According to our analysis, the client's existing website was built with AngularJS, and the initial page load experience because of their JavaScript-restricted framework was sluggish. Our experts conducted out-and-out research and concluded that their outdated website should be scrapped and rebuilt from scratch on the WordPress platform using the PHP framework due to its simple deployment mechanism and great themes without any impact on the page load experience.

The client is a popular insurance firm headquartered in the United States that was established over 30 years ago and has always been a family-owned company. It was then bought by the founder's son, who revitalized the company and renamed it in 2014. Since then, the company's operations in Houston and surrounding areas have spread across the United States with over 15,000 active customers.

They specialize in car insurance, home insurance, commercial insurance, motorcycle insurance, and Mexico insurance. Many customers in the United States benefited from their specialist tax preparation and auditing services. As a result, they want to change the way private insurance providers and agents sell insurance, which is why they abolished agency fees and agent commissions.

"We have entered the apex of digitalization in the insurance and finance sectors, and they will accelerate further if they move quickly and effectively," said Mr. Chintan Shah, CEO of Brainvire.

Our developers built a website with incredible speed, which was the primary concern of the client, and best of all, we subbed their Javascript with the well-known PHP scripting language in WordPress, which is especially fit in web development for its speed, adaptability, and even-minded workflow.

As a "Get Fast Quote" button, we created a global variable floating button that is scalable and visible on all pages. Furthermore, we have included more details within a lesser scroll range, which is particularly helpful for smartphone users as they can easily find insurance-related information and make online payments. The features that we have provided are managing the traffic and have turned their conventional operations into digital services with a user-friendly interface.

About Brainvire

Developing solutions with innovation, usability, and efficiency, Brainvire is one of the top IT consulting firms. With over 20 years of experience and more than 800 employee strength, it strives to create a difference in society through technology. Having delivered over 1500 projects to its clientele spread globally, it has endured a 95% customer retention rate. Brainvire offers exclusive consultancy services such as Business Intelligence, Digital Marketing, Cloud ERP, CRM for E-commerce, etc. for diverse industry verticals while keeping customer satisfaction as its top priority.

It has earned many accolades such as ‘Top IT Services Firm 2020’, ‘Top Mobile App Developers 2020’, and ‘Top E-commerce Developers 2020’ by Clutch.

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