A Drilling SEO Strategy to Reach The Right Audience of a Power Tools Giant

June 11 2020, Dallas, USA

Brainvire’s experts implemented an impactful SEO strategy to manage the online marketing promotion for a leading tools company. The client vouched for Brainvire’s team to reach the right target audience, to increase organic traffic and revenue.

The client is a prominent tools firm that offers multiple branded tools. They are popular for their diverse and wide range of tools such as power tools, hand tools, woodworking machinery, and power tool accessories. The client has been a part of the tool industry for a long time.

“The client had a diverse range of products just like its audience. Brainvire’s team, therefore, carried out in-depth research on the target audience and their needs. This helped our team to draft an impactful SEO strategy that can lure the right audience to the client’s website. The use of the right combination of SEO tools and strategies helped gain desired results,” said Mr. Chintan Shah, CEO of Brainvire.

The client has been a part of the tools’ industry for a long time and desired to stay ahead of the competition. The SEO team designed a campaign that gave the client a competitive edge over the other firms. The team optimized product, categories and brand pages on the website and updated the content as per the latest industry trends and norms. The team optimized title and meta descriptions, page headings, and content using the right targeted keywords.

The team adopted a keyword brainstorming strategy. This helped the team to target the right keyword among product categories and brand pages. This improved the client’s website ranking in the search engines.

Brainvire’s team carried out an SEO audit to determine the drawback and work on them based on the white-hat SEO techniques and the latest SEO trends. The team implemented advanced features such as structure data markup and also fixed other technical SEO issues. This resulted in increased web traffic and helped the client to gain more revenue. This combination eventually helped the client to increase online presence and create better brand awareness and recognition.

Brainvire’s experts took due note of the client’s requirements and designed SEO campaigns accordingly. Dedicated efforts of the team resulted in a lucrative outcome with better user experience on the website, increased traffic and improved sales. To know more about Brainvire or its solutions, drop an email at

About Brainvire

Developing solutions with innovation, usability, and efficiency, Brainvire is one of the top IT consulting firms. With over 19 years of experience and more than 550 employee strength, it strives to create a difference in the society through technology. Having delivered over 1500 projects to its clientele spread globally, it has endured a 95% customer retention rate. Brainvire offers exclusive consultancy services such as Business Intelligence, Digital Marketing, Cloud ERP, CRM for E-commerce, etc. for diverse industry verticals while keeping customer satisfaction as its top priority.

It has earned many accolades such as ‘Top IT Services Firm 2020’, ‘Top Mobile App Developers 2020’, and ‘Top E-commerce Developers 2020’ by Clutch.

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