During the COVID-19 lockdown, Brainvire executed a buying spree among retail entity’s customers through a creative customer engagement platform.
The client wanted to reach out to their regular customers and shoppers during the COVID-19 lockdown crisis. So, our team designed an app for retail entities to connect with their loyal customers, upsell items, and endorse products remotely.
The client runs one of the few businesses associated with loyalty program outsourcing partners for retail hubs. They have partnered with several POS products to look after their customer loyalty database. The client currently has more than 100 popular retailers under their kitty.
“Retail businesses have experienced a major roadblock during the lockdown phase. The constant threat to human life and increasing instances of sufferers made it difficult for retailers to connect with their customers. This is why Brainvire’s specialists suggested an interactive platform that can allow retailers to communicate with their customers,” said Mr. Chintan Shah, CEO of Brainvire, Infotech.
Brainvire’s skilled team designed an interactive multimedia-based chat module that can be integrated with WhatsApp. This integration enabled secure conversation between the store managers and their loyal customers via WhatsApp.
The customers can now book an appointment through this platform and visit the store outlets. A scannable QR code card is sent to the customer based on which entry is granted. This way, the store will have minimum customers at a time and can maintain all the norms of social distancing.
The campaign module allows the retailer to send customized emails, messages, WhatsApp and ChatBot notifications to their listed customers. This way, retailers can notify customers about the products they are possibly interested in.
The order management module allowed the retailer to manage customer orders swiftly. They can schedule orders and then share shipment details and the payment link with the customer. This will streamline the entire order process and store managers can deliver products on time to their loyal customers even during the lockdown.
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Developing solutions with innovation, usability, and efficiency, Brainvire is one of the top IT consulting firms. With over 19 years of experience and more than 550 employee strength, it strives to create a difference in the society through technology. Having delivered over 1500 projects to its clientele spread globally, it has endured a 95% customer retention rate. Brainvire offers exclusive consultancy services such as Business Intelligence, Digital Marketing, Cloud ERP, CRM for E-commerce, etc. for diverse industry verticals while keeping customer satisfaction as its top priority.
It has earned many accolades such as ‘Top IT Services Firm 2020’, ‘Top Mobile App Developers 2020’, and ‘Top E-commerce Developers 2020’ by Clutch.