Home / Case Studies / Middle Eastern Furniture Brand

/ Case Study · Retail

A Furniture Brand Integrates a Lookbook Feature With Magento. Shoppable Rooms, Synced Straight to SAP.

/ The engagement

A Magento Storefront With Lookbook and SAP.

The client is a Middle East-based furniture design brand, unique, authentic, and non-conformist, grown from a single German store into a retailer with over 100 outlets across 40 nations. Brainvire built the Magento Community storefront, integrated SAP for order fulfillment, added a shoppable lookbook, and enabled store pickup as a shipping method.

Magento CommunitySAP IntegrationLookbook ExtensionStore Pickup
100+Retail outlets
40Nations
SAPOrder sync
ShoppableLookbooks

/ About the client

Middle Eastern Furniture Brand

The Middle East-based furniture design brand is a mixture of unique, authentic, and non-conformist. It began its expedition with a store in Germany and grew into a renowned home-furniture retail brand with over 100 outlets across 40 nations. The brand approached Brainvire to develop an e-commerce website for home decor and furniture.

With the implementation of Magento Community, Brainvire integrated the SAP system with the website for order fulfillment. A lookbook feature lets customers view product or room designs before they add an item to the cart, and a store-pickup feature lets customers collect from different store locations by adding store pickup as a shipping method.

/ The approach

Design, architecture, and features, shipped as one program.

/01Lookbook

Made it shoppable

Shoppers wanted a real-life feel, so the Magento Lookbook extension creates shoppable lookbooks that showcase product and room designs on the storefront.

/02SAP

Synced the orders

Fulfillment had to be reliable, so SAP system integration keeps orders perfectly synced and easy to manage end to end.

/03Pickup

Added store collect

Buyers wanted flexibility, so the store-pickup feature lets customers choose a location and add store pickup as a shipping method.

/04Interface

Tailored the UX

Experience mattered, so customized UI designs gave customers ease of use and a pleasant journey across the e-commerce website.

/ What stood in the way

Four problems, solved without a maintenance window.

Select a challenge to see how it shaped the build.

/01 A real-life shopping feel
/02 SAP order fulfillment
/03 Store pickup as shipping
/04 An engaging user interface

A real-life shopping feel

The brand wanted to give customers a real-life experience while shopping online. The Magento Lookbook extension let the brand create shoppable lookbooks and showcase them on the storefront.

SAP order fulfillment

The website needed SAP integrated for order fulfillment. The team integrated the SAP system with the site, so orders sync perfectly and fulfillment is easily managed.

Store pickup as shipping

The client wanted an advanced store-pickup option as a shipping address. The solution helps customers determine which store has the product and add store pickup as a shipping method.

An engaging user interface

For a better experience, the brand wanted an intriguing user interface. Customized UI designs gave customers ease of use and a pleasant experience throughout the visit.

/ Product screens

The delivered experience.

The interface people actually use.

Middle Eastern Furniture Brand delivered interface, screen 1/01Home
Middle Eastern Furniture Brand delivered interface, screen 2/02Lookbook
Middle Eastern Furniture Brand delivered interface, screen 3/03Product
Middle Eastern Furniture Brand delivered interface, screen 4/04Store Pickup
Middle Eastern Furniture Brand delivered interface, screen 5/05Checkout

/ The results

What changed, in numbers.

Shoppable Lookbooks The Magento Lookbook extension let the brand create shoppable lookbooks on the storefront.
Synced Orders SAP system integration keeps orders perfectly synced, so fulfillment is easily managed.
Available Products The solution helped customers see which store has a product and purchase from it.
Excellent User experience Customized UI designs gave customers ease of use and a pleasant experience across the site.

/ Next step

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