A Leading Beauty Brand Commences eCommerce Business With Adobe

Brainvire is a renowned Adobe Commerce Partner, who provides innovative, omnichannel solutions to eCommerce businesses.

With the Brainvire, O100, a leading beauty destination in the Middle East, established its eCommerce business without any hassle and is thriving with an exceptional customer retention rate and overall sales.

“We firmly believe that eCommerce business is all about the personalization. So, as an Adobe Commerce Partner, when the brand came to us, we ensured to implement the solution that could provide a tailored shopping experience; with the integration of essential tools, we delivered the personalized eCommerce functionalities for better performance” said Chintan Shah, CEO of Brainvire.

With the collection of the world’s most exclusive and hand-picked beauty products, the brand was searching to begin its eCommerce journey with a reliable, secure, and robust eCommerce platform.

They trusted Brainvire for their transition from a brick-and-mortar business to a digital platform. The brand wanted to provide a seamless customer experience with personalized functionalities.

For a better user experience on the website, we implemented Mega Menu to explore the multiple options on the navigation menu. They have gathered a range of exclusive brands. To sort it out by brand and product category, we personalized the Menu and gave an exceptional experience whenever the users browsed through the website.

Also, with the Gift Wrapping feature, we have enabled customers to send gifts to their loved ones with customized wrapping, charms, and some personal messages; they can perform all of these activities on one platform with ease.

Moreover, to drive more business on the website, Brainers integrated the Netsuite ERP system. Through this integration, the brand can manage an inventory system, keep track of its invoices, handle multiple e-commerce stores at once, and maintain customer relationship management systems on one platform.

In order to acquire and retain more customers, we implemented the most dynamic promotion strategies on the website that helped them increase their customer retention three times. Also, we initiated the EMI-based payment solution for the flexible payment method to have a more convenient way for users to check out from the website after purchasing their desired products.

With all the implementation and integration, the brand has experienced better website performance, increased sales, higher customer engagement, and decreased bounce rate. They are looking forward to seeing more growth on their website, and we can’t wait to assist them through their successful eCommerce journey.

To know more about our Magento projects or implementation stories from our Adobe experts, drop an email at: [email protected].

About Brainvire

Brainvire is one of the world’s fastest-growing IT consulting firms, with a mission to create a difference in society through technology. Brainvire offers exclusive consultancy services such as Business Intelligence, Digital Marketing, Cloud ERP, CRM for E-commerce, etc., for diverse industry verticals while keeping customer satisfaction as its top priority. Over the past 20 years, Brainvire has built exceptional IT services and consulting team of more than 1500 people and served more than 2000 customers across the world.

Brainvire is a proud Odoo Gold Partner, Adobe Commerce Partner, Magento Partner, Microsoft Gold Partner, Salesforce Partner, SAP Gold Partner, and AWS Partner. It has earned many accolades such as Company of the Year, Top IT Services Firm, Top Mobile App Developers, and Best eCommerce Development Company, Inc 5000, The Dallas 100 Entrepreneur Award, Deloitte Fast 500, Silicon Valley Business Journal: Fastest Growing American Company, and Great Place to Work by various prestigious platforms.