Preeminent Cutlery Distributor Soars to the Top with a Revamped Website

Dec 27, 2022 Dallas, USA

It's common knowledge that a website is among the most effective promotional resources available. Since it acts as a sales representative around the clock, it has the potential to be the most valuable asset and the focal point of all promotional activities.

A customer's opinion of a company is affected by several aspects, including its website and mobile app quality.

One of them is that improving the website's or app's UX in other ways might assist in boosting the company's fortunes. Similarly, our customer was aware of this and eager to have the website improved in the most spectacular manner possible.

The client is an industry powerhouse and a significant knife business distributor. As a result, the company now has a worldwide customer base. Additionally, to boost their international profile, they hired Brainvire to design a website with a bespoke layout in line with current market trends, including client groups targeted for special promotions and shipping policies differentiated by state/region.

Chief Executive Officer of Brainvire, Chintan Shah described it in the following way:"The primary goal of this project is to build a new website with a custom theme that is at par with current web standards in terms of speed and performance to handle high volumes of visitors and provide more sophisticated search capabilities. Moreover, the brand is also interested in a multilingual solution to make the website more accessible to its users in light of the fact that they sell internationally."

First and foremost, they need a solid UI/UX to provide service at par with the best in their field. The goal of our Magento development team is to create the highest quality UI/UX design to ensure that their customers have the most excellent possible experience when using their services. It requires a serious investment of time and energy, but the payoff is tremendous. We want them to prioritize their users and stay contemporary at all times.

We've also successfully expanded their user base via specialized marketing guidelines that attract the attention of the ideal customers and ultimately lead them to the brand website. Likewise, the website's advanced search feature will also consider the buyer's location, and we've tweaked the shipping policies accordingly to improve the customer experience.

We're also working to improve the checkout process so that the user doesn't have to go through any extra steps before exiting the site.

Our team has modified the system so that stock and quantity information is updated in real-time on the website, which significantly aids inventory management. We also plan to provide the brand with a unified platform to handle its marketplace, digital marketing, direct-to-consumer, international growth, first-party retail, drop-ship, and fulfillment requirements by integrating it with ChannelAdviser.

Hence, creating a B2C e-commerce platform is the main focus of this need. We'll be using the most recent version of the Magento open-source platform. We'll take advantage of Magento's out-of-the-box capabilities. The norms for both Design and Promotion will be adaptable.

You may reach us at info@brainvire.com or give us a ring if you have any questions regarding the Magento development services we provide to help your company thrive.

About Brainvire

Brainvire is one of the world’s fastest-growing IT consulting firms, with a mission to create a difference in society through technology. Brainvire offers exclusive consultancy services such as Business Intelligence, Digital Marketing, Cloud ERP, CRM for E-commerce, etc., for diverse industry verticals while keeping customer satisfaction as its top priority. Over the past 20 years, Brainvire has built exceptional IT services and consulting team of more than 1500 people and served more than 2000 customers across the world.

Brainvire is a proud Odoo Gold Partner, Adobe Commerce Partner, Magento Partner, Microsoft Gold Partner, Salesforce Partner, SAP Gold Partner, and AWS Partner. It has earned many accolades such as Company of the Year, Top IT Services Firm, Top Mobile App Developers, and Best eCommerce Development Company, Inc 5000, The Dallas 100 Entrepreneur Award, Deloitte Fast 500, Silicon Valley Business Journal: Fastest Growing American Company, and Great Place to Work by various prestigious platforms.

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