Brainvire Powers Okapi Stores’s Global Expansion with Odoo 18 Retail ERP Solution

Brainvire, a leading provider of Odoo ERP implementation services and comprehensive retail automation solutions, recently partnered with Okapi Stores, a prominent consumer electronics brand in the USA. Brainvire is set to implement a sophisticated Odoo ERP solution, leveraging the latest Odoo 18, to support Okapi Stores’s ambitious plan to establish 150 new retail outlets across 33 countries in Africa. 

Okapi Stores US has built its reputation by specializing in affordable smartphones, along with related accessories, and partnering with major retailers such as Walmart. The store’s strategy centers on value, convenience, and flexible trade-in options. Its vision extends to a substantial global footprint, demanding an ERP system implementation capable of seamless scalability and robust centralized control.

Facing the immense logistical and operational challenges of such a rapid international expansion, Okapi Stores recognized the critical need to digitize and streamline its entire retail ecosystem. It sought a comprehensive Odoo-based platform to gain centralized control over its end-to-end retail operations. Brainvire, with its proven track record in custom Odoo development and its deep understanding of retail complexities, emerged as the ideal partner to deliver this vision.

Brainvire’s approach involves a tailored Odoo 18 implementation designed to provide Okapi Stores with unparalleled control and efficiency across its burgeoning global network. The core of this solution lies in unifying retail enterprise services operations, inventory management, sales processes, and customer relationships into a single, cohesive platform. This ensures operational consistency, supports scalable growth, and guarantees a superior customer experience as the business expands into diverse new markets and numerous store locations.

The Brainvire team is configuring advanced functionalities, including multi-store POS configuration and seamless point-of-sale integration with Odoo, which is crucial for managing transactions across 150 outlets in diverse regions. Real-time inventory tracking will provide instant visibility into stock levels across all locations, preventing overstocking or stockouts and optimizing product availability. Furthermore, the integrated CRM in Odoo will empower Okapi Stores to manage customer interactions effectively, building loyalty and driving sales through personalized engagement, reinforcing customer relationship management with Odoo at a global scale.

“The consumer electronics retail space is intensely competitive and highly dynamic. For Okapi Stores, expanding into 33 new countries isn’t just a geographical move; it’s a testament to its ambition, backed by a robust retail ERP solution,” said Chintan Shah, CEO of Brainvire. “Our Odoo 18 implementation provides the agility required, seamlessly integrating multi-store POS configuration with Integrated CRM Odoo, enabling the store to manage complexity and capitalize on every opportunity. This project firmly establishes Brainvire as a catalyst for growth in the global retail automation landscape.”

Learn more about Brainvire’s Odoo partnership capabilities at www.brainvire.com/odoo-partner