Brainvire Creates A Sales And Marketing Ecosystem To Drive Growth

Brainvire Creates A Sales And Marketing Ecosystem To Drive Growth

Tech Stack

  • Jira
  • Magento 2 Community
  • Odoo
  • PostgreSQL
  • Python
  • SAP

About Client

Ajmal Perfumes is a renowned manufacturer, supplier, and distributor of oil-based perfumes. It was started in 1950 in Assam, India, and is now based in Dubai, UAE. Ajmal Perfumes needed to revolutionize the way they worked, so they hired Brainvire to power the digital ecosystem by integrating SAP ERP, Odoo CRM, and Odoo POS to scale sales and marketing.

About Product

Odoo POS was implemented across all stores worldwide to improve in-store and online purchasing. Orion ERP and MRP software were implemented to enable accounting, procurement, and sales. While Ajmal Perfumes already had a CRM and a loyalty program system, Odoo CRM was adopted because they wanted a flexible and user-friendly CRM platform. Brainvire incorporated Ajmal Perfumes' loyalty program demands into the company's Odoo CRM and Odoo POS.
Product Banner
before

The Challenges

before-ring
Multi-store Management:

A solid management system was needed to manage 250+ stores located across 5 different countries

Multi-store Management:
We have developed the server architecture for Odoo POS to handle operations for over 250 stores in five countries to serve an international clientele more efficiently.

Solution

The Challenges

Multi-store Management:
A solid management system was needed to manage 250+ stores located across 5 different countries

We have developed the server architecture for Odoo POS to handle operations for over 250 stores in five countries to serve an international clientele more efficiently.

Multi-store Management:

Result

  • Multilingual Platform
    250+ retail stores with a global customer database that can be accessed from any store. Each online platform can be surfed in two languages: English and Arabic.
  • Friendly Customer-Retention System
    Developed a system to reward continued patronage. Each customer's loyalty points are tracked as they are earned and spent automatically.
  • Managing Different Levels of Customers
    The system will automatically place the buyer into one of the available tiers based on their purchasing habits. Furthermore, the algorithm raises or lowers the customer's tier according to their spending habits.
  • Interactive System
    The crone job to synchronize data between Odoo and SAP and SAP and Odoo is conducted automatically.

Product Screens

Client Testimonials

Debdatta Bagchi
quote icon
Over time, we developed interpersonal relationships and considered them part of our team. I was impressed with the work we were able to produce with them
Debdatta Bagchi
IT Head/Manager - Ajmal Perfumes
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224 Reviews

They handle all their work with a personal touch, which encourages a continued long-term partnership. Their deliverable are reliable thanks to vigorous QA testing. I would recommend Brainvire to anyone.

Mike Luhtanen
Founder, Creative LLC
5
4 years ago