Odoo-Magento Integration Heals Workflow Grievance
About
This brand is facilitating medical and dental supplies for the past two decades to several healthcare institutions and customers. They have professional staff from medical and dental engineering on their team. Over the years, they have offered products that meet American standards and specifications. They connected with Brainvire to acquire stability in their internal workflow and improve customer relationship management.
Project Highlights
Brainers examined their existing work process and how they function across departments. Once we had a better understanding, we proposed the Odoo-Magento integration to streamline all their internal operations and simultaneously work on customer relationships. Different Odoo modules facilitated automation in order and delivery processes. This led to transparent communication internally, and hence, it was easier to maintain customer relationships.
The Challenges
- Introduced A Customized Omnichannel ExperienceIt was challenging for the brand to manage different channels simultaneously and required new ways to stimulate their business.
- Improved Marketing TacticBranding can feel overwhelming and confusing to even seasoned marketers. The client wanted experienced marketers to assist them in succeeding in today’s competitive market.
- Quick Product SearchThe client has a wide array of medical and dental products and wanted to make it convenient for its customers to look for their desired outcomes.
- The Need For Website OptimizationA poor website speed and performance can tarnish customer behavior, and the client wants to offer a smooth experience to customers.
Tech Stack
Odoo
PostgreSQL
AWS
Magento-Odoo-Integration
Azure DevOps
Result
41% More Sales
The real-time Odoo-Magento integration improved productivity, order management and eventually boosted sales.Improved Customer Retention
The revised marketing strategy and efforts helped the healthcare supplier manage bulk orders efficiently and enhance customer retention.Seamless Elastic Search Experience:
The advanced Magento features allowed customers to run quick searches in just a few clicks.3.7X Improved Organic Traffic
The combined website efforts improved website performance and speed, reduced bounce rate, and boosted organic traffic.
