Online Construction Equipments Store

Categories : All, Case Study, Retail / E-commerce

Client Requirement


The client is one of the leading distributors of the major manufacturers in the construction industry. They sell concrete construction equipments and materials, diamond products as well as tools and supplies. They have got multiple warehouses across the country. They ship and deliver the products effectively and efficiently. The client already has the website for this business. However, the website being informative, he wants to develop a shopping cart so that his customers can buy products from him online. The client requirement was to develop the shopping cart. The specific requirements of client were:

  • Category as well as product list should be displayed along with the search filter
  • Customers should be able to buy products from any category that they wish to
  • Detailed product page for all the products containing detailed description of the product long with relevant image
  • Generation of printable shipping label
  • Card charging feature for the installment payment
  • GBP and USD currency support
  • Automatic sitemap generation
  • Innovate shipping and payment methods
  • Mobile responsive website with all the features from the existing website
  • CMs pages integration from admin panel
  • Admin should be able to view the reports related to customers, orders as well as products
  • SEO friendly features like meta tags generation and SEO friendly URL

Technologies Used

Operating System & Server Management Red Hat Linux OS, Multi-Server Architecture with Staging & Production Environment through Version Controlling releases, Server Optimization, Security & SSL Implementation, Scheduler for Back-ups, Alert Monitoring System Integration, Server Performance Tuning at regular intervals, Software Firewall Configuration & Maintenance
Development Tools & Environments PHP5+, Magento Community Edition 1.9, Zend Framework, Apache/NGINX Web Server, AJAX, Java Script, HTML5, CSS3 etc.
Database MYSQL Database Server, DB Clustering, DB Optimization, Master Slave Replication, Query Optimization, Scheduler for Backups


Project Leader 1
Developers 2
Designers 2
Quality Assurance Tester 2


The planning of the project was done by the entire team together; the developers, designers, testers as well

as the project manager. All of them together decided to build the shopping cart keeping in mind the user experience and customer satisfaction. Thus, they have divided all the products into the categories, choosing the wise category names so as to keep it easy for layman. They planned it systematically in order to generate the cart in such a way that the customers can place the orders easily, pay for the products in the secured manner and get the delivery on time.



This shopping cart follows the Magento architecture which is not just the MVC architecture, but also a few additions into it. So, basically, it has got three parts, out of which 2 parts are into the model and then there are controllers and helpers. As we know, the Magento is a modular architecture, so the functionalities will be developed in the modules.

Development Highlights

  • The entire project was focused upon making the shopping experience of the customers delightful so that they can not only gain the information about the construction equipments online, but also purchase them online.
  • Customers will be able to find the website easily, as it is developed in the SEO friendly manner.
[Total: 1    Average: 5/5]

Client Saying

BIG THANK YOU to Brainvire team for all their smart work and fantastic services. We are very pleased with the...
Mr. Greg Pietsch
Just wanted to say massive thanks for all the help from the Brainvire team. After years of having a website...
Mr. Rohit Singla
When the world was moving at a very speedy pace, Brainvire helped us stay connected. Thanks to their unique services...
Travis French
If you're starting a new business or want to upgrade an existing site, I strongly recommend Brainvire. The employees are...
Mr. Manjesh Singh
I am truly happy with Brainvire’s exceptional service. Whenever I had a question they answered it without delay. With extreme...
Mr. Richard Desilva

Latest Happenings

  • 04 Oct 2016
    Brainvire Making great Strides with Symfony Development Services [ + ]
  • 29 Sep 2016
    Brainvire augments its List of Offerings with Magento Sears Integration Services [ + ]