About
As a manufacturer of a wide range of lighting solutions for residential, commercial, and specialty lighting, American Lighting Inc. sought to enhance their customer experience by offering a personalized product configurator. Brainvire’s expertise in retail and Adobe Commerce enabled the creation of a tool that helped customers find the perfect lighting solutions based on their needs easily.
Retail
BusinessNorth America
Location
Brief
We helped enhance the lighting solutions provider’s customer experience by developing a personalized lighting configurator. We integrated it with Adobe Commerce, streamlining operations and offering features like product recommendations, data security, and offline purchase options. This provided a more satisfying shopping experience for customers.
List of Services Offered
- Adobe Commerce Development & Integration
- Product Configurator Development
- eCommerce Development
Features
Integration and Optimization
Our team of experts successfully integrated the ACE configurator with American Lighting’s Adobe Commerce platform, eliminating the need for separate hosting and reducing costs. We optimized the configurator for seamless performance and compatibility with the existing systems.
Intelligent Product Fitment
We developed a sophisticated algorithm that allows customers to easily input their space dimensions. Based on this data, the system calculates and suggests the optimal product quantities and accessories, ensuring a perfect fit. Customers can also adjust the quantities as needed.
Quick Data Recall
We implemented a robust data retention system for quick recall for a seamless user experience. Users could resume their sessions and find their saved configurations, eliminating the need to start from scratch. Additionally, we utilized email marketing to remind users about abandoned carts, encouraging them to complete their purchases.
Offline Purchase Support
We developed a feature that allows users to download a PDF of their selected products and configurations. This PDF can be used for offline purchase or shared with others for reference.
Technology Stack
eCommerce Platform
Adobe Commerce Cloud
Project Management Platform
Adobe Commerce Cloud
Front-end Tech
Adobe Commerce Cloud
Programming Language
Adobe Commerce Cloud
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