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Website Refurbishment Led to Customer Growth

We removed code errors and revamped the website to improve conversion rates and retention for a prominent lab test provider.

Website Refurbishment Led to Customer Growth
Website Refurbishment Led to Customer Growth

About Project

This is a lab test provider based in North America with over 1900 locations around different cities in the USA. They offer all lab tests at an inexpensive rate. They house verified doctors that can provide proper prescriptions to users for necessary tests. They can receive a soft copy of the test via mail and get the physical copy delivered at home.

What we did

Our experts examined that the existing website has a couple of issues to provide improved digital health solutions to the lab test provider. The primary issue revolves around lengthy codes with significant errors. We replaced these error and lengthy codes with code refactoring. We enabled PCI compliance with Stripe payment integration for secure online payments. We also included a reward feature to accelerate conversion rates and customer retention.

Tech Stack

  • Magento 2 Community
    Magento 2 Community
  • Stripe Payment Gateway
    Stripe Payment Gateway




Impressive UI/UX: Our team replaced the existing layout with an appealing layout that can grab the attention of users and this also improved the user experience.



It was a tough challenge for our team to work on a live website. However, we rectified the lengthy error codes with code refactoring. We also introduced customer-friendly features such as mailing soft copies of reports, doorstep delivery of physical copies, and reward points for customer retention. Simultaneously, the increased website speed and performance lifted conversion rates.

Client Testimonials

Nelson Vergel
While the SEO is still ongoing, the updated website met the expectations of the internal team. Brainvire Infotech Inc responds rapidly despite time differences, establishing a smooth workflow. The team is dedicated and attentive.
Nelson Vergel
Owner - Discounted Labs
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170 Reviews

They handle all their work with a personal touch, which encourages a continued long-term partnership. Their deliverable are reliable thanks to vigorous QA testing. I would recommend Brainvire to anyone.

Mike Luhtanen
Founder, Creative LLC
1 year ago
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