Revamped Theme and APIs Boosted Order Management Efficiency

June 23, 2021 Dallas, Texas, USA

A successful e-commerce website is developed based on several elements such as page features, content, product categories, APIs, themes, payment integrations, and others.

A good retail app development and web application service provider will consider all these elements while building the application. This ensures that it is important to hire an experienced application development company.

With this same intention, a leading food and beverage company that provides healthy meals to people suffering from digestive issues approached Brainvire. The company learned about Brainvire’s exceptional development services from enterprises in the U.S. They wanted to eliminate the problems with its existing web application.

After our first meeting, we learned that the company is popular with people suffering from inflammatory bowel disease (IBD), irritable bowel syndrome (IBS), celiac disease, and other gastrointestinal diseases. The brand has a website that offers various food options, dietary modifications and also delivers food to the customer’s doorstep.

We researched their business core and then examined their existing website. We recommended fixing the bugs on the web application and other associated issues. We also realized there were issues with the site’s order placement and processing, which substantially impacted the overall business.

Brainvire’s developers started eliminating the bugs and also solved API issues. We replaced the existing APIs with an improved and functional API to resolve module issues. The smooth API integration offered the company a robust module that allowed customers to place orders conveniently.

With these updates, the company obtained real-time data on the actual number of orders placed and seamlessly fulfilled them. For instance, earlier, the company could only recognize 400 orders out of the 500 placed. The revamped website offered actual order figures.

“It was a great challenge for our team to work on a live website without interrupting the existing business workflow, as it would have a huge impact on the business. However, our team took the utmost care of the same and carried out all the necessary changes successfully without hampering the workflow or customer experience,” said Chintan Shah, CEO of Brainvire.

Our team also implemented a Mediterranean theme that appeals to the company’s target audience. This theme offered smooth website navigation for the site’s visitors, who could then easily select the type of meal they wanted and quickly place an order.

Our team connected with the company digitally from time to time to discuss all the issues throughout the process. The company also had the option of opening a maintenance ticket if they encountered any problem on the website.

The new bug-free web application facilitated order management, increased orders, resolved API issues, and increased ROI. Today, the company has 700-plus customers ordering meals from their web application.

About Brainvire

Developing solutions with innovation, usability, and efficiency, Brainvire is one of the top IT consulting firms. With over 20 years of experience and more than 800 employee strength, it strives to create a difference in the society through technology. Having delivered over 1500 projects to its clientele spread globally, it has endured a 95% customer retention rate. Brainvire offers exclusive consultancy services such as Business Intelligence, Digital Marketing, Cloud ERP, CRM for E-commerce, etc. for diverse industry verticals while keeping customer satisfaction as its top priority.

It has earned many accolades such as ‘Top IT Services Firm 2020’, ‘Top Mobile App Developers 2020’, and ‘Top E-commerce Developers 2020’ by Clutch. The automotive digital solution increased usage of the mobile app and increased customer engagement.

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