Boosting Global eCommerce for Gun Part Suppliers with Adobe Cloud Migration
About
In 1950, the journey began as a small gun shop in Westchester County, NY. Under entrepreneur George Numrich’s leadership, it evolved into America’s leading gun parts and accessories supplier.
Currently a worldwide leader in gun parts, primarily serving customers in the USA and Canada with some regional product restrictions, this enterprise aims to enhance online commerce by migrating from its current ASP.NET website to the Adobe Commerce Cloud platform.
Firearm Component Store
BusinessNorth America
Client LocationBusiness Goal
The arm supplier aims to elevate its e-commerce capabilities by transitioning from its ASP.NET website to Adobe Commerce Cloud. Prioritizing user experience, they aim for a smooth transition, incorporating FFL address verification, shipping limitations, forum connectivity, manufacturer functions, and ERP integration with the Colinear Response system. This upgrade aims to optimize online shopping and enhance service for their U.S. and Canadian clientele.
Project Highlights
- B2C eCommerce Store
- UI/UX Design & Development
- Adobe Commerce Cloud
- Colinear Response ERP system
- Asp.net to Adobe Commerce Migration
UI/UX Boosts User Engagement
Key Challenges
Data Migration From ASP.NET
Client needs extensive data migration from ASP.NET to Adobe; substantial volume required for gun part supplier.
Shipping Restriction
The arm supplier’s products faced shipping restrictions due to item nature, limiting shipments to specific regions.
Split Order
The challenge for the gun part supplier is to modify their system to allow customers to split orders after they have been placed, especially when a Reference Guide Book product is included in the cart.
Required FFL Address Validation
The client provides products that require customers to have a valid FFL (Federal Firearms License) card.
Our Solution
Transforming Data for Seamless Commerce
As the client’s third-party vendor, we encountered difficulties accessing their non-U.S.-hosted website due to server restrictions. Nonetheless, our team adeptly retrieved extensive data, encompassing customer details, product information, order histories, blogs, and forum discussions. We diligently transformed this data to align with Adobe Commerce, necessitating significant time and effort to ensure compatibility and functionality.
Cross-Border Strategy for Streamlined Commerce Compliance
The client supplied gun parts to both the USA and Canada, implementing shipping restrictions based on specific regions and pin codes. We tailored the client’s rules within Adobe Commerce, integrating them directly with the product settings. By incorporating real-time validation, we enabled or restricted customers from buying specific products based on their provided shipping address, ensuring compliance and streamlined operations.
Seamless Order Management with Post-Checkout Splitting Solution
The client preferred not to split orders on the checkout page but desired two distinct orders within the ERP system. We suggested post-order splitting: if the Reference Guidebook product is present, the system autonomously divides the order into two. Subsequently, both orders are forwarded to the ERP system, and the customer’s account is updated with relevant order specifics.
Secure Commerce for Licensed Holders
We created a specific customer group for FFL (Federal Firearms License) holders and pulled relevant data from the ERP system. Adobe Commerce subsequently fetches the FFL number, customer details, authorized FFL address, and expiration date. When customers include FFL-restricted items in their cart, the system verifies both the customer and the provided shipping and billing addresses. If the information isn’t FFL-compliant, users are unable to buy the restricted products.
Our Approach
Assessing the gun part supplier’s needs involved understanding product restrictions and tailoring the approach to address specific sales and audience targeting challenges.
Comprehensive Assessment and Planning
Strategic Data Migration
Customization and Seamless Integration
Testing and Quality Assurance
Technology Stack
eCommerce
Adobe Commerce
Cloud
Adobe Commerce
ERP
Adobe Commerce
Payment Gateway
Adobe Commerce
Databases
Adobe Commerce
Framework
Adobe Commerce
Key Achievements
Smooth Data Transition
Successfully transferred product, customer, order, blog, and forum data from ASP.NET to Adobe Commerce.
Instant Validation Automation
The system's automatic real-time validation bars users from buying restricted products for certain shipping areas, negating manual order checks.
Two-Tiered Order Information
The client's ERP system and the users’ "My Orders" section now show distinct order details.
Effective Execution
The gun part supplier adeptly set up restrictions to block specific customers from buying restricted items.
What Our Client Says
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