About
Based in the Asia Pacific region, the client is a leading online video shopping platform that offers an array of products that range from Home to Skincare to Health and Wellness and many more for all the shopping lovers. As a result, the eCommerce business is thriving. However, with thousands of products on the website, they wanted a robust platform like Adobe to enhance the website quality.
Project Highlights
The eCommerce platform caters to a vast audience with diverse lifestyle products. Therefore, they sought out Brainvire as our Certified Adobe Commerce cloud expert to streamline their current pain points and improvise the Speed and Performance of their existing website. As a result, Brainers apprehended their business necessities and, through Adobe ecommerce solution integrated with PWA (CED Commerce), provided highly customized Headless architecture for custom ecommerce functionalities.
The Challenges
- Going HeadlessManage thousands of products on a single platform.
- Enhance User Experiance:The brand wanted to improve user experiences for mobile users.
- Advance Marketing Campaign:To retain and acquire more customers, the brand needed advanced marketing.
- Recommendation Engine:Product recommendations as per purchase and search history.
Tech Stack
NodeJS
Jira
ReactJs
AWS
CCAvenue
ADOBE-COMMERCE-CLOUD
NextJS
Ced Commerce
MoEngage
Result
300K+ Product Management
The brand can manage more than 300K products and a seamless omnichannel experience with headless architecture.PWA Mobile-Like Experience
The experience of PWA is similar to native apps as it has a responsive interface, is cost-effective, has no installation, and is highly secure.Increased Website Traffic
With advanced and most effective marketing campaigns, we were able to drive more customers to the site.Personalized Customer Experience
With the commerce custom functionalities, the seller is able to provide personalized functions to cater to their targeted audience.