• About
  • UI/UX
  • Key Challenges
  • Our Solutions
  • Our Approach
  • Technology
  • Key Results

About Project

The energy delivery company serves over 144,000 communities with a massive workforce to keep Texas connected. Despite their extensive physical footprint, their existing AEM platform required a revitalization to meet modern usability standards and evolving business goals. To address this, we re-architected the site using AEM, Java, and modern web technologies, introducing a fresh visual identity and intuitive navigation. This hub now provides seamless access to critical services, including real-time outage reporting and essential safety resources for millions of users.

  • Energy Delivery

    Business
  • North America

    Location

Business Goal

The vision was to create a scalable, maintainable, and “author-first” digital environment. The client aimed to deliver a modern, accessible experience for end-users while drastically reducing internal dependency on technical teams for routine updates. The goal was to build a future-ready platform where content authors could manage complex layouts and dynamic components with ease. By streamlining navigation and enhancing content presentation, we ensured the website functions as a reliable, high-performance bridge between the provider and its diverse customer base.

Project Highlights

  • AEM Digital Revamp and Restructuring
  • Custom Reusable Component Architecture
  • GenAI Interface Enhancement
  • Advanced FAQ Management Systems
  • Streamlined Content Authoring Workflows
Portfolio

Enhanced Features

This project leverages high-performance AEM architecture to deliver a seamless user experience across a massive digital ecosystem. By designing custom, scalable components using HTML, CSS, and JS, we empowered authors to build complex pages without developer intervention. Key innovations include a GenAI-enhanced UI for intelligent assistance and specialized FAQ tracking logic that dynamically categorizes topics for faster information retrieval. Integrated with Nuance Chat, to provide real-time, AI-driven customer support and streamlined outage reporting, this solution transforms technical complexity into a reliable, future-ready service platform.
UIUX Image Mobile

Key Challenges

Module Dependency Risks

The platform’s interconnected architecture meant that enhancements to specific modules risked causing regression issues or design inconsistencies across other critical internal components.

Form Validation Friction

A lack of UI-level validation led to data integrity issues, while the use of identical Form APIs across environments required risky manual URL configurations during deployment.

Component Flexibility Constraints

Reliance on generic, out-of-the-box components limited design versatility and forced content authors to manage multiple fragmented elements for even minor content variations.

Fragmented Script Management

External scripts were scattered across various configurations and environments without a central repository, making security reviews, troubleshooting, and maintenance highly inefficient.

Our Solutions

We implemented a robust, modular strategy to enhance platform functionality and streamline the content management experience for internal teams.
Isolated Modular Refactoring

Isolated Modular Refactoring

To prevent cross-module interference, we restructured the codebase by isolating specific logic and refactoring shared dependencies. By introducing well-defined interfaces and improving dependency management, we ensured that enhancements to the primary module were delivered seamlessly. This approach successfully improved overall maintainability and scalability without affecting the existing design or behavior of other platform modules.

Automated Validation Logic

Automated Validation Logic

We implemented comprehensive UI validations for all critical form fields, including format checks and input constraints, to significantly reduce invalid submissions. To eliminate deployment errors, we introduced environment-specific API management that automatically switches base URLs between production and non-production tiers. This resulted in a more stable, scalable form system that improved both developer efficiency and the end-user submission experience.

Automated Validation Logic

Custom Component Library

We designed and developed a library of custom, reusable components tailored to specific business requirements. These high-performance components were built to be highly configurable, helping authors manage multiple use cases from a single interface rather than relying on disconnected generic elements. This simplified the authoring process, ensured visual consistency, and drastically reduced the time required to manage design variations across the site.

Centralized Script Governance

Centralized Script Governance

A thorough audit was conducted to identify and isolate all external script injection points, which were then migrated into the official project repository under strict version control. By establishing clear naming conventions and documentation, we improved code transparency and simplified the debugging process. This centralized governance model strengthened security oversight and significantly reduced future maintenance efforts by making all injected logic clearly visible.

Our Approach

Our methodology focused on re-engineering the digital experience to balance high-performance delivery with an intuitive, author-centric management system.

Modernization

Modernization

We revamped the site architecture and visual identity to align with modern standards, ensuring a polished and premium user experience.
Components

Components

We developed custom, scalable AEM components for maximum reusability, ensuring long-term performance and design consistency across the ecosystem.
Empowerment

Empowerment

By simplifying the content lifecycle through flexible, backend-driven components, we enabled internal teams to manage complex layouts independently.
Optimization

Optimization

Using enhanced analytics and performance tuning, we prioritized speed and cross-device compatibility based on real-time user behavior insights.

Technology Stack

Frontend Technologies

HTML

HTML

CSS 3

CSS 3

JavaScript

JavaScript

Back-end Technologies

HTML

HTML

CSS 3

CSS 3

JavaScript

JavaScript

Server

HTML

HTML

CSS 3

CSS 3

JavaScript

JavaScript

Database

HTML

HTML

CSS 3

CSS 3

JavaScript

JavaScript

Cloud

HTML

HTML

CSS 3

CSS 3

JavaScript

JavaScript

Third-Party Tool

HTML

HTML

CSS 3

CSS 3

JavaScript

JavaScript

Project Management

HTML

HTML

CSS 3

CSS 3

JavaScript

JavaScript

Framework

HTML

HTML

CSS 3

CSS 3

JavaScript

JavaScript

SDK

HTML

HTML

CSS 3

CSS 3

JavaScript

JavaScript

Emerging Technologies

HTML

HTML

CSS 3

CSS 3

JavaScript

JavaScript

Analytics and Monitoring Tools

HTML

HTML

CSS 3

CSS 3

JavaScript

JavaScript

Key Results

  • Operational Autonomy

    Simplified authoring reduced developer dependency for routine updates, helping teams publish content with greater speed and accuracy.
  • Increased Engagement

    An intuitive, user-centric interface reduced friction and accelerated task completion, leading to higher adoption rates and fewer support requests.
  • Streamlined Administration

    Optimized asset and site management improved organization and retrieval, significantly reducing manual duplication and maintenance effort.
  • Scalable Performance

    The re-architected platform provides a future-ready foundation with improved responsiveness, scaling seamlessly to meet the demands of a growing population.
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