Brand Traction for Inclusive Sensory Products
Tech Stack
- Google Ads
- Google Analytics
About Client
The client makes innovative, high-quality sensory and educational products catering to wide-ranging sensory needs. Sensory toys are typically perceived to be meant for children with special needs or for development in younger children. However, the client company makes it inclusive, as their products are meant for everyone’s growth and happiness.
About Product
Brainvire’s digital marketing experts are implementing innovative strategies to help the client build a strong brand presence and improve conversions. Various channels, including Paid Marketing, Social Media Marketing, and SEO, are being leveraged. Website planning and optimization are also in progress. Since the products belong to a very specific niche, the target audience is determined in that context.
Better Organic Reach:
The client aims to create brand awareness. As there is ample scope to improve visibility, they are interested in improving their organic reach.
Brainvire has helped them with keyword targeting and optimization. It brings more relevant traffic to the website and increases the chances of conversion.
Solution
The Challenges
Result
- Increase In Organic TrafficWith Brainvire’s strategic efforts falling into place, the brand experienced Avg. 28.68% improvement in month over a month (MoM) organic traffic.
- Strategic Paid MarketingThe paid marketing campaigns showed good results as the Avg. CPC of the brand improved by 20% MoM. Additionally, conversions improved by 5% MoM.
- Better User EngagementThe work on increasing user engagement is ongoing. So far, there has already been a 15% improvement in it.
- Optimum Conversion RateWith the team’s different conversion rate optimization tactics, the overall conversion was up by 12.06% within a month.
Product Screens
Client Testimonials
They help us coordinate the right skill sets, teams, and activities in order to get the job done. They transferred our platform assets, such as our servers, workstations, and databases, into their managed cloud services environment.
Patricia Walters
Founder and CEO - Creative LLCPowered by Clutch
224 Reviews
“They handle all their work with a personal touch, which encourages a continued long-term partnership. Their deliverable are reliable thanks to vigorous QA testing. I would recommend Brainvire to anyone.”
