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/ Case Study · Information Technology
A Community App for Cross-Cultural Interaction. Shorter Distances, Shared Views.
/ The engagement
A LAMP Community App for People to Connect.
A mobile app development company wanted to reduce the distance between people and let them share views through a trusted medium. Brainvire used the LAMP stack, Linux, Apache, MySQL, and PHP, to build a community app with Facebook outreach, always-on availability, email-based member interaction, and in-app reminders for events.
/ About the client
The client is a mobile app development company focused on building and launching apps for Android, iOS, Windows, and PhoneGap. The company aims to reduce the distance between people and let them share views and thoughts through a trusted, beneficial medium, and it has experience in social media.
Brainvire used LAMP technology, which stands for Linux, Apache, MySQL, and PHP. The stack is open source, with the Linux operating system, the Apache web server, the MySQL database, and PHP as the scripting language.
/ The approach
Design, architecture, and features, shipped as one program.
Reach through Facebook
People had to learn about the new product, so the team used Facebook, one of the most widely used social platforms, to reach them and raise awareness.
Ready any time
The system had to be available at all times, so the app runs within a few clicks whenever a user needs it.
Members in touch
The app is built on interaction, so email serves as a medium that lets users connect and share their views.
No event missed
Users were not informed of events, so the app lets them set reminders that notify them of any upcoming event.
/ What stood in the way
Four problems, solved without a maintenance window.
Select a challenge to see how it shaped the build.
Lack of social media exposure
People had to become aware of a new product entering the market. Facebook, one of the most widely used social platforms, reaches people and makes them aware of the product or service.
Availability at any time
The system had to be available for use at any time. Mobile apps are easy to use at any point, within a few clicks, so the app is always on hand.
Interaction with other members
As a system based on interacting with others, it needed a way to do so. Email serves as the medium, so app users interact with each other and share their views.
Intimation of all events
The app had failed to inform users about any event that might take place. Users now set reminders in the app that notify them of any occurring event.
/ Product screens
The delivered experience.
The interface people actually use.
/01Home
/02Around Me
/03Directory
/04Groups
/05Search
/06Venues/ The results
What changed, in numbers.
/ Next step
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