Boosting Exposure of The Electronic Brand Through the Application of Digital Marketing

Boosting Exposure of The Electronic Brand Through the Application of Digital Marketing

Tech Stack

  • Google Adwords
  • Google Analytics
  • Google Search Console
  • Google Tag manager

About Client

Our client is the go-to West Coast distributor for all of their wire, components, cable, connectors, and installation solution needs for those in the audio, video, broadcast, and datacom industries. Their USP lies in offering excellence at reasonable costs, something that they take pride in. Consequently, they approached Brainvire's digital marketing specialists to assist them in expanding their visibility and the number of individuals they were able to help.

About Product

With the support of Brainvire's digital marketing professionals, the client was able to become a "Google Trusted Store," which requires a combination of SEO and paid promotion. In addition, we integrated a user-friendly checkout, complex category screen features, dealer login, and bespoke screen views for the iPhone and iPad.
Product Banner
before

The Challenges

before-ring
Low CTR

Low click-through rates were a problem for Google ads.

Low CTR
The title and text were revised for maximum effectiveness. We used a single or double focus keyword(s) in the headline and body material. Incorporated call-to-action buttons and pictures to boost click-throughs for their website.

Solution

The Challenges

Low CTR
Low click-through rates were a problem for Google ads.

The title and text were revised for maximum effectiveness. We used a single or double focus keyword(s) in the headline and body material. Incorporated call-to-action buttons and pictures to boost click-throughs for their website.

Low CTR

Result

  • Quarter on Quarter Increment
    From February to April and May to July, CTR increased from 0.57% to 0.67%.
  • Excellent Rate of Success
    In comparison to the previous quarter, the conversion rate grew by 53.8%, going from 184 to 283.
  • Higher Potential Return on Investment
    The equivalent dollar amount has climbed by 102%, from $31,143 to $62,943.
  • Revenue Increase
    Compared to the previous quarter, ROI rose from 23.53% to 26.50%.

Product Screens

Client Testimonials

Patricia Walters
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They help us coordinate the right skill sets, teams, and activities in order to get the job done. They transferred our platform assets, such as our servers, workstations, and databases, into their managed cloud services environment.
Patricia Walters
Founder and CEO - Creative LLC
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224 Reviews

They handle all their work with a personal touch, which encourages a continued long-term partnership. Their deliverable are reliable thanks to vigorous QA testing. I would recommend Brainvire to anyone.

Mike Luhtanen
Founder, Creative LLC
5
4 years ago