Categories : All, Case Study, Healthcare, Retail / E-commerce
About Client
The client is a portion controlled and healthy meal delivery service provider offering delivery throughout the United States. They offer doorstep meal delivery with all-natural, fresh, and local ingredients twice-a-week. Their meals are highly nutritional, ready to eat, and never frozen. They keep changing their meals every 7 days, with more than 100 plus offerings.
Business Challenges
The digital shift in the market has forced companies to migrate from offline to online medium. With a majority of potential customers preferring online mediums for every possible thing, be it, grocery, clothes, etc., retailers have found a niche in the space of online marketing. Nowadays, individuals prefer to comfortably lie back on chair while their services are home delivered to them. Our client used to take orders over the phone, which means it was doing the offline marketing. Of course, the reach was good, but it was not fit enough to match the reach that is garnered by online marketing mediums. Due to offline marketing, they were finding it difficult to reach a larger base of crowd. So, in order to solve this issue, our client turned to us for help.
Solution
A user friendly website was build where different plans were offered to the customer along with the mouthwatering menu. The orders were tracked by the customers and the backend team. Online promotions and digital marketing services were employed in the development of our client’s website, which created a huge impact to get the good business.
Features
- Fully manageable frontend area from backend
- Admin can manage all content, plans and prices, menu, testimonials, services, partners, sponsored athletes as well as meal gallery
- Email management allows the admin to send bulk email as well as SMS to all customers or the specific customers through filtering.
- Admin can see orders, users and reports.
- Customers must be able to buy plans.
- Automated recurring billing; customers can stop billing anytime.
- Stripe payment gateway
- Customers can order a meal as per their preference
- Customer profile management
- Live chat feature
- Gift Card feature
- Coupons feature
- Admin can do payments from backend
Result
- A lot of people signed up and ordered food
- Improved visibility
- The client was able to get maximum reach
- Considerable increment in the sales rate
- User friendly application with easy navigation
- Easy sign up process