Lifestyle and Fashion Frontrunner Manages International Business Easily with Odoo ERP

Brainvire integrated Odoo ERP for a Singaporean lifestyle brand to optimize internal workflow across departments and overall performance.
Lifestyle and Fashion Frontrunner Manages International Business Easily with Odoo ERP

Our development team created an Odoo ERP solution for a leading lifestyle and fashion brand to improve its efficiency and operations.

MBT Global is the foremost active lifestyle and fashion brand purveyor in the Asia Pacific. Headquartered in Singapore, they are known as Trendz 360 Pte. They are a global lifestyle entity with operations spread over 8 countries, including Malaysia, the Philippines, China, Thailand, Indonesia, Spain, and the United States.

They were looking for a backend ERP system to accomplish all their operations smoothly. Brainvire suggested an omnichannel ERP solution with Odoo where all the sales, purchase, inventory, manufacturing, and accounting activities could be fulfilled through a centralized system.

Our expert development team offered an Odoo ERP system in the latest Odoo Enterprise Version 14. The main purpose of this project was to replace Microsoft Dynamics NAV and migrate the client data to Odoo ERP.

To help the client manage their global business, building a multi-country architecture in the system was important. We handled the multi-country architecture and intercompany transactions, orders, and fulfillment.

Our team built multiple store configurations for consignment stores spread across multiple locations in Singapore via Odoo POS. The store managers did not have a system to add to their customers' sales orders.

Through the POS, this was done via a single device and user switching functionality. This reduced the cost of purchasing several multiple-user licenses for all Odoo users. We have implemented POS for 17+ retail stores in more than five shopping malls.

The client also wanted to integrate marketplaces into the Odoo ERP to manage their online business from a centralized location. Brainvire integrated various platforms like Shopee, Lazada, and Amazon with Odoo. With these integrations, all the orders placed at marketplace websites will be synced back to Odoo, and all the inventory updates can be managed via Odoo.

Our team has implemented a special functionality where the products available on the store will be visible on Google Product feeds.
Brainers introduced a process where the system can acquire consolidated accounting data for improved and quick reporting. This comprises P&L, balance sheet, ledgers, and other reports.

“Brainvire has been developing Odoo ERP solutions for many years. Odoo eases data management for businesses of all sizes. The different modules for sales, purchases, customers, inventory, and orders make it extremely convenient for global corporations with their operations spread to many countries. Our Odoo experts understand the client’s requirements and provide practical solutions that deliver,” said Mr. Chintan Shah, CEO of Brainvire Infotech.

Since MBT’s business is spread across geographies, they were looking for 3PL integrations to ease their logistics process. We handled the 3PL service by providing an FTP-based file transfer platform through automation.

A scheduler-based cron job action tackles the fetching and importing of files. This resulted in a significant decrease in human effort and errors. This functionality will manage all incoming and outgoing shipments ensuring every single item in the warehouse is tracked.

The implementation of the Odoo platform empowers the client to streamline the management of diverse systems across various locations. The web platform was equipped with features that efficiently addressed language and translation requirements, ensuring seamless synchronization with their Magento website. Moreover, it efficiently managed operations based on different time zones through a centralized system. Collaborating with the right Odoo partner played a pivotal role in achieving this seamless integration.

About Brainvire

Brainvire is one of the world’s fastest-growing IT consulting firms, with a mission to create a difference in society through technology. Brainvire offers exclusive consultancy services such as Business Intelligence, Digital Marketing, Cloud ERP, CRM for E-commerce, etc., for diverse industry verticals while keeping customer satisfaction as its top priority. Over the past 20 years, Brainvire has built exceptional IT services and consulting team of more than 1500 people and served more than 2000 customers across the world.

Brainvire is a proud Odoo Gold Partner, Adobe Commerce Partner, Magento Partner, Microsoft Gold Partner, Salesforce Partner, SAP Gold Partner, and AWS Partner. It has earned many accolades such as Company of the Year, Top IT Services Firm, Top Mobile App Developers, and Best eCommerce Development Company, Inc 5000, The Dallas 100 Entrepreneur Award, Deloitte Fast 500, Silicon Valley Business Journal: Fastest Growing American Company, and Great Place to Work by various prestigious platforms.

Industry Tags:

  • Product launch

Subject Tags:

  • ERP
  • Fashion
  • Lifestyle
  • Odoo
  • POS

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