Software Infrastructure Revamped for Perfume Brand

Our professionals created an interactive system where SAP ERP, Odoo CRM, and POS can communicate, allowing expansion in sales and marketing.

Software Infrastructure Revamped for Perfume Brand
Software Infrastructure Revamped for Perfume Brand

About Project

Since its founding in 1969, Ajmal Perfumes has emerged to be a global leader in producing, selling, and distributing oil-based fragrances. They were keen to upgrade their operations, so they turned to Brainvire to build an interactive system allowing SAP ERP, Odoo CRM, and POS to talk to one another, facilitating more sales and marketing expansion.

What we did

After getting a complete understanding of their requirements, we designed a road map to reach their goals and included high-end technologies such as Odoo(POS, CRM), Magento, SAP, POS, and a CRM and integrated system in which the many components (point-of-sale, customer relationship, account management, loyalty program, and campaign management) worked together as the global customer management system.

Tech Stack

  • Jira
  • Magento 2 Community
    Magento 2 Community
  • Odoo
  • PostgreSQL
  • Python
  • SAP




Linguistically Diverse Platform: We have over 250 retail locations, all of which share a single, global consumer database. Both English and Arabic are available on each website.



Ajmal Perfumes has a large online presence with 250+ physical stores across the world. In order to streamline their operations, Brainvire unified their POS, customer loyalty program, SAP connectivity, and back-end functionalities. The company has over 7 million customers and places between 12,000 and 15,000 daily purchases, therefore we implemented a point-of-sale system that can adapt to the nuances of each country's retail landscape.

Client Testimonials

Debdatta Bagchi
quote icon
Over time, we developed interpersonal relationships and considered them part of our team. I was impressed with the work we were able to produce with them
Debdatta Bagchi
IT Head/Manager - Ajmal Perfumes
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215 Reviews

They handle all their work with a personal touch, which encourages a continued long-term partnership. Their deliverable are reliable thanks to vigorous QA testing. I would recommend Brainvire to anyone.

Mike Luhtanen
Founder, Creative LLC
3 years ago