Melissa
Effortless Fashion Shoe Store Data Migration With Adobe Commerce
About
Melissa is a part of Grendene SA, a publicly listed company based in Brazil and one of the world’s largest shoe producers since 1971.
Fashion Store
eCommerceBrazil
Client LocationMelissa stands at the forefront, boasting 23 stores across Singapore and Malaysia. Expanding into eCommerce, their strategic focus on B2C emphasizes seamless integration, brand awareness, and sustainability, reinforcing their global stature in ladies’ fashion footwear.
Brief
We rebranded a multi-brand fashion retailer’s digital landscape by seamlessly unifying six eCommerce sites into a singular, ERP-integrated platform. Leveraging Adobe Commerce, the client gained operational scalability and streamlined international transactions. The integration of strategic third-party software provided comprehensive management visibility and optimized warehouse, sales, inventory, and stock activities. Also, the user-friendly admin interface delivered real-time organization-wide insights, propelling revenue and sales growth.
List of Services Offered
- UI/UX Design
- Website & App Development
- ERP Integration
- Payment Gateway Integration
- Third-Party Tools
UI/UX
Features
Global Shopify Website Migration & ERP Integration To Adobe Commerce
We seamlessly migrated Melissa’s Shopify and Magento websites, centralizing data on Adobe Commerce’s backend for streamlined management. Also, integrating ERP and warehouse databases helped with the user information. This provided centralized control and real-time stock, inventory, and catalog management visibility, enabling users to browse and select desired products effortlessly.
Synchronized Database for Vendor Management
The fashion retailer gains vital insights by ensuring continuous data sync with the system, accelerating growth, and enhancing adaptability. The vendor dashboard showcases multiple products, vendors, and details, offering a comprehensive view of efficient management and product showcasing.
Worldwide Payment & Shipment Gateway Compatibility
To deliver an unparalleled customer experience, we integrated diverse payment gateways and enabled the system to accept multiple currencies. Experience seamless transactions with Braintree, PayPal, Stripe, and more. The brand’s users can leverage international shipping, enjoy free shipping, and navigate through a convenient cart and checkout process.
Boosting Sales With eCommerce Marketing
We provide valuable insights into customer behavior, strengthening Melissa’s marketing efforts and driving e-commerce sales. This helped them improve the shopping experience for consumers with features like wishlist, reward points, store credits, product reviews, newsletters, and easy product sharing. Besides, users can explore convenient gift card redemption options.
Technology Stack
Front-end
HTML
JavaScript
Adobe Commerce
Back-end
HTML
JavaScript
Adobe Commerce
ERP
HTML
JavaScript
Adobe Commerce
Payment Gateways
HTML
JavaScript
Adobe Commerce
Client Testimonial
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