About

The academic networking platform facilitates video chats between students and professors from top universities. Professors offer comprehensive insights into major requirements, class selections, elective courses, office hour navigation, collaboration with TAs, support for academic research projects, and both on-campus and off-campus internship/job opportunities. This platform bridges the gap between students and high-caliber university professors.

Education
Business
North America
Location

Brief

The platform aimed to boost its user base and enhance conversion rates by optimizing its newly launched website and refining its digital marketing strategies. Their objectives were to increase inquiries and improve the user experience.

List of Services Offered

Content Marketing Management
On-page & Off-page SEO Solutions
Paid Marketing Solutions
Social Media Marketing

Case Study

Enhanced UI/UX Experience

Our digital marketing approach boosted business growth, enhanced online presence, and streamlined an excellent user experience.

Features

Landing Page Redesign and Optimization

We revamped the landing page to make it more engaging and dynamic. This redesign included creating an efficient lead form, significantly increasing lead volume. The improved layout and interactive elements provided a better user experience, resulting in higher engagement and conversion rates.

Comprehensive Search Engine Optimization

Our comprehensive On-page and Off-page services, with content marketing efforts to improve the website’s visibility and ranking on search engines, made it easier for students to find and engage with the platform.

Enhanced User Experience

We redesigned the landing page with engaging, dynamic elements and efficient lead forms. This revamp doubled the lead volume and provided visitors with a more intuitive and user-friendly experience, increasing engagement and sign-ups.

Content Marketing Management

We developed new blog content with targeted and LSI keywords, focusing on topical relevance and logical formatting. This strategy boosted the organic engagement rate by 38%, ensuring users find valuable and relevant information on the platform.